Latest product https://teapaw.org/t.co/JoNndkXToj turn Google Maps into Websites in 4 Seconds and Get Paid
Raleigh, NC USA
Joined August 2007
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Revenue vs profit: an add-on that costs a lot to deliver or causes refunds may not help much. Watch what's left after costs, not the total at the top. #armandmorin #marketing
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Where to put an upsell in your checkout: look at your confirmation page, checkout and first email. Pick the one offer that fits best and explain it plainly.
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Myth: you need a big idea to do something very well. The real gap is often one small detail. At a school in Korea, two young students could do the kick, but turning their hips 4 or 5 inches too far threw off their balance. Turning them back fixed it.
#armandmorin
ALT You don't need a big idea. Often it's one small detail. Two students could do the kick, but turning their hips 4 or 5 inches too far threw off their balance. Turning them back fixed it.
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Your vertical shorts may look blurry because of a step you never checked: the cropping tool enlarges any video that isn't already 4K.
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I was always focused on bandwidth and saving space on my computer, so I never really thought about shooting in 4K. That was the gap.
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Before you upload your next short, check the resolution of the original file. If it isn't 4K, expect the crop tool to enlarge it. What resolution are you shooting your shorts in?
#marketing
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Providing value before asking for comments is a fair exchange. Share something people want to hear first, then invite them to get more. People follow you for something useful, so the ask comes after.
#marketing
ALT Give value first, then ask for the comment People follow you for something useful. Share it first, and the ask comes after.
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How do you pick the right add-on for your checkout? It has to help the customer get a better result or save time. A random offer isn't extra value, it's clutter. #armandmorin #marketing #upsell #checkout
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Behind every abandoned cart is a person who almost bought. Trace one real customer's path and write down each moment they have to guess what to do next. Then fix the most confusing one. #armandmorin #marketing #abandonedcart #customerexperience
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Want more people to buy? Reduce their doubt before they ask. Show your price, offer a demo, and make sure your ad matches the page it links to. 🎯 #armandmorin #marketing #conversions #smallbusiness
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Ten rounds of back and forth on one AI website fix? Show the problem instead of only describing it. A screenshot of a white gap after the red section gets fixed on the next change. Send this to anyone fixing their site with AI.
#websitedesign
ALT Show the problem, don't just describe it A screenshot gets fixes done faster than going back and forth.
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Checkout page mistakes can turn a ready buyer into a walkaway. Surprise fees, required accounts and extra form fields all hurt. Run through your own checkout on a phone, slowly. #armandmorin #marketing #ecommerce #checkout
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Customer trust comes from useful details, clear policies and real reviews, not from saying trust us. A specific testimonial beats a generic great company every time. #armandmorin #marketing #customertrust #testimonials
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Why do my shorts look blurry? Often it isn't the filming. A clip that isn't 4K can be stretched when a cropping service turns it vertical, so the enlarging step is what softens it. I found this out after going back through every short I've posted.
#marketing
ALT Blurry shorts may come from enlarging, not filming A clip that isn't 4K can be stretched when it's cropped to vertical.
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Armand Morin's sales process has four steps. The last one is simply asking for the order, directly.
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Throughout the conversation, use small trial closes. Each yes moves the prospect closer to a decision, so the final ask feels like the next step.
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The takeaway: get in the door, prove the need, show exclusivity, then ask directly for the order. Which of these steps is hardest for you in a sales conversation?
#marketing
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