Google Marketing Platform

Say hello to the new Display & Video 360 Marketplace! 👋✨ Finding and activating premium inventory shouldn’t be a complex, fragmented process. While other platforms dictate what counts as "premium," the new Display & Video 360 Marketplace prioritizes transparency & puts control back where it belongs: with you. Here’s what’s new 👇 ✨ Unified Inventory Experience: A single view directly integrating Publishers, Central Partner Deals, Private Deals, and Inventory Packages. 🧠 Gemini Advantage: To help you reach your campaign goals with ease, Gemini builds tailored plans by taking into account audience demographics, content environments, and historical performance. 🎯 Curated Inventory Bundles: Instantly tap into what's trending. The new Featured page brings together premium supply for major live sports, events, and key audiences, ready to launch in just one click. 💡 The revamped #DV360 Marketplace is live globally today! Dive in and start exploring:

Incredible recognition tonight at the ATM Awards! 🏆 Honored to see our Vertical Video Unification collaboration with @wppmedia and @Unilever take home 2nd place. Huge congratulations to Marta Martinez, Ronen Benatar, Eric Terrones, Rafa Bustamante, and everyone across all teams who brought this to life. Cheers! 👏✨ Learn more about #VerticalVideoInDV360: goo.gle/4d7zujN #MomentAwards

Exciting news! Advertisers can now reach professional audiences on the big screen with @LinkedIn CTV ads through Google Display & Video 360. 🎉 Hear from industry leaders, including Marta Martinez, on what this means for brands looking to reach key decision makers across the buying journey: goo.gle/4iYPV4Y

Big news! 🚨 LinkedIn audience are now available for CTV Ads directly inside Display and Video 360! Combined with the Gemini advantage, you can reach 1B+ members using 1st party signals and achieve your best ROI through a more connected strategic approach. Learn more: goo.gle/4ioixDg

Excited to share that GartnerⓇ has named Google a Leader in the 2026 Magic Quadrant™ for Advertising Platforms, positioning highest in Ability to Execute and furthest in Completeness of Vision! 🎉 We’re proud to be recognized #1 across all Use Cases: Full Funnel, Awareness and Performance. Key strengths including: ✅ Audience Reach & Intent Signals ✅ Product Innovation ✅ Scale & Scope

Vertical video fragmentation is out. Unified performance is in. @Unilever tested Vertical Video Unification in Display & Video 360 for @Hellmanns across social feeds. The results: 🚀 24% unique reach lift 💰 25% more efficient CPUU 🎯Eliminated ad fatigue Unify your vertical video strategy in #DV360: goo.gle/47atjIh

Big announcements, even bigger energy. ⚡ We asked Marta Martinez, Melissa Sheehy, and Ronen Benatar to rank the biggest benefits of Vertical Video Unification and an integrated customer journey. Can you guess their answers? Check out their rankings! 👇

Missed the big reveal at #ProgIO 2026? We’ve got you covered. 🙌 At this year’s event, we introduced Vertical Video Unification in #DV360 to help advertisers plan, buy, and measure vertical video across premium publishers in one place. Check out this inside look 👇 #VerticalVideoInDV360

Vertical video is where culture happens. But managing platforms in isolation drives ad fatigue and burns budget. Unify your video strategy with Display & Video 360, like @Unilever and @wppmedia, to optimize reach, frequency, and spend. Plan, scale, and boost incremental performance powered by the Gemini Advantage. ➡️ goo.gle/4d7zujN #VerticalVideoInDV360

🚀 Big news! Vertical Video Unification is here in Display & Video 360. 🎉 Say goodbye to fragmented buys by centralizing vertical video and leveraging Gemini to unlock: 🎯 Incremental performance and reach 💡 More frequency controls 📈 Full-funnel measurement Learn more: goo.gle/4d7zujN #VerticalVideoInDV360

You asked, we answered.👀 At #ProgIO we’re revealing our newest solution for media unification which is already unlocking new levels of performance. You don't want to miss the reveal! Drop your best guess in the comments: what are we unveiling, and what features are you hoping to see? 🔮 🎟️ Grab your spot now: goo.gle/3V2hG3o

The countdown begins for @adexchanger’s Programmatic I/O! New York, we’re excited to show you what Google Marketing Platform has in store for 2026! 🚀 You don't want to miss out as we unveil a new set of solutions for programmatic advertisers on Sept 28-29. 🔗 Register today: goo.gle/4j38OEr #ProgIO

Refining your campaigns only takes one prompt with Ask Advisor. 💡 Boost your fall ROI and optimize your strategy by unlocking retail shopper data on YouTube via Display and Video 360. See how: 👇

Want to connect with music superfans this summer? 🎶 With Display & Video 360 in Google Marketing Platform, you can predict listener behaviors and reach highly engaged music fandoms during screen-free summer moments. Here are 5 ways to target music fandoms effectively. 👇

Meet your audience where their eyes aren’t. 🎧 Easily reach listeners during screen-free moments this summer with our expanded partnerships across @youtubemusic, @SpotifyAds, @pandoramusic, and @iHeartRadio, all accessible via Display & Video 360.

From kickoff to add-to-cart: Is your live sports strategy closing the loop? ⚽ 🛒 This summer of soccer, millions are flocking to YouTube to catch every highlight. With our retail integrations, brands can deploy YouTube campaigns with the Gemini advantage to reach high-intent shoppers and see exactly how sports media spend drives sales at Walmart. 📈 The next era of commerce is here. Win this summer with the Live Sports Biddable Suite in Display & Video 360. 👇