@Linkrunner_io

AI driven marketing intelligence for your app. We're India's first VC backed MMP - your first 25k attributed installs are on us.

India
Joined April 2025
the team pulled up 💪🏾
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sales team hard at work (doing masti)
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cute impromptu team dinner at Smash Guys HSR 🫂
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Linkrunner retweeted
Replying to @Linkrunner_io
@Linkrunner_io office without context
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Linkrunner retweeted
We started doing squat breaks at the @Linkrunner_io x @heywavelength office building muscle + building companies go hand in hand 🤪🤪 – at Anekal Bangaluru, India
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Huge respect to the @Linkrunner_io team for taking security seriously and acting so fast! Got added to their Security Hall of Fame 🫡 Massive props to CTO @yesdarshil and team for handling it like true pros. And thanks for a token appreciation as well. linkrunner.io/security/hall-…
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meta's algorithm is only as smart as the signals you send it if you're sending install events, it finds people who install apps if you're sending purchase events, it finds people who buy things configure accordingly
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three types of mobile marketers: 1/ ones who check ROAS daily 2/ ones who check ROAS monthly 3/ ones who check ROAS when finance asks a question
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the number of apps running UA without postbacks configured correctly is genuinely alarming
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vibes backed ad campaign > data backed ad campaign
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"we paused the campaign because CPI went up" did revenue go up too? no one checked
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hot take: most apps don't have a scaling problem. they have a measurement problem that looks like a scaling problem.
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if you know app teams still overpaying for attribution and you refer them to Linkrunner: 20% recurring commission for 6 months. they get 10,000 bonus free installs. everyone wins. linkrunner.io/partner
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if you're a VC-backed startup still figuring out attribution, you probably shouldn't be paying enterprise MMP prices yet. so we built something for you. 🧵
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attribution shouldn't be something you figure out after Series A. the teams that get measurement right early almost always make better budget decisions at scale. apply here: linkrunner.io/partner
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50,000 installs is enough to: set up full cross-channel attribution across Meta, Google, and TikTok run your first real cohort analysis figure out which campaigns drive actual revenue, not just downloads before you pay a single rupee.
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the Linkrunner Startup Program is for apps that have raised at least $125K and been incorporated in the last 3 years. you get: 50,000 free installs (2x the standard tier) dedicated onboarding from our team priority beta access to Creative Intelligence
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most early-stage apps hit the same wall: you're running paid UA, creatives are live, installs are coming in. but you can't tell which campaigns are actually working. so you optimise blind. or you pay ₹3-8 per install to a legacy MMP to tell you.
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CPI went down. nice. now check if the users who came in are actually doing anything. cheap installs and good installs are two separate categories that occasionally overlap
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"active user" means nothing without a definition. opened the app = active? completed onboarding = active? made a purchase = active? pick one. write it down. don't change it.
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