๐ก In the age of AI, intent is the most powerful tool.
Julie Jihyun Kang, Ian Tae Woong Jeon and Joel Lim at #ADFEST2026 on why knowing what you want to say matters most. Watch INTENTIONALLY HUMAN ๐
adfest.com/Home/News/detail.โฆ
#HumanPlus #CreativeIntent
๐กCreativity just works.
At adfest 2026, Donal Keenan of D&AD showed why creative excellence still matters and why bravery is key to getting there.
adfest.com/Home/News/detail.โฆ
#adfest2026 #HumanPlus #DandAD #CreativeBravery #CreativeExcellence #Creativity
This #WorldFoodDay, shoutout to #SaveMe for #FamilyMart by #TheBreakthroughCompanyGO, Tokyo.
How can you say no to the ๐ฅบteary-eyed๐ฅน stickers & not rescue them from the trash. ๐ฑSaving food never looked so cute.
๐ทyoutu.be/7jzdEZYGfBo
#ADFESTLotusAwards #CreativeForGood
๐๐๐ฅ๐ฅ๐ข๐ง๐ ๐๐ฅ๐ฅ ๐๐ฆ๐๐ซ๐ ๐ข๐ง๐ ๐๐ข๐ซ๐๐๐ญ๐จ๐ซ๐ฌ ๐๐๐ซ๐จ๐ฌ๐ฌ ๐๐ฌ๐ข๐, ๐ญ๐ก๐ ๐๐๐๐ข๐๐ข๐, ๐๐ง๐ ๐๐ข๐๐๐ฅ๐ ๐๐๐ฌ๐ญ!
๐
Deadline: Monday 4 January 2027
Read the full details here ๐ adfest.com/Home/News/detail.โฆ
For #InternationalDayForDisasterReduction, we spotlight โHavenโ for @SuncorpGroup by Leo Sydney, rethinking how we protect homes from extreme weather. โ๏ธ๐ช๏ธ๐ฅ
Reducing disaster risk isnโt just about reacting better, itโs about building smarter.
๐ท youtu.be/IsZeg9LaiYQ
๐ โWaitโฆ whatโs Kevin eating?โ For many Mongolians, Home Alone was their first look at pizza. At #adfest2026, Pizza Hut Mongolia shared how it turned that mystery into culture. ๐ฒ๐ณ
adfest.com/Home/News/detail.โฆ
@thenetworkone
#PizzaHut #Mongolia
This #WorldSightDay, weโre spotlighting the #SmartEyeCamera for #OuiInc by TBWA\HAKUHODO, Tokyo. Mobile, affordable eye care for all. Everyone deserves the right to sight. ๐๏ธ
๐ท youtu.be/bxZYuIUy0Jk
@ouiinc_official
#ADFESTLotusAwards
๐ adfest turn 30!
Join us to discover what lies beyond.
๐ 18-20 March 2027
Save the date and tag someone you'd bring along!
#adfest #adfest2027 #30andBeyond
๐ก Do you have the guts? At #adfest2026, Jessica Davey and Meyvi Wedelia of #GUTSingapore showed how data, instinct and #Bravery work together. Six campaigns, from Tokyo to Sรฃo Paulo, prove numbers can point the way, but it takes #GUT to make the leap. ๐
adfest.com/Home/News/detail.โฆ
For #WorldAnimalDay, we celebrate Chunichi Shimbun & Dentsu Inc.'s "#EndangeredSpecies AR Bird Watching Newspaper." Look a little closer, the next species we lose could be the one we never stopped to notice.
Case VDO: youtu.be/ztw7u30DbGg
#NationalTechiesDay to the minds making tech feel weightless! To show off the ultra-light weight of Fujitsu's #FMVNoteU, #Hakuhodo, Tokyo created #LaptopBento with bento boxes weighing the same as the 634 grams laptop!. ๐ท youtu.be/ZDddSU2ayoM
#ADFESTLotusAwards
THIRTY YEARS IN. WHATโS NEXT?
#adfest2027, #30andBEYOND, is open for program proposals submissions until 30 November 2026. Bring us the idea that will take us beyond.
โ๏ธ For more detail, visit adfest.com/Home/News/detail.โฆ
#adfest #CreativeCommunity #CallForProposals
This #InternationalDayofOlderPersons, we honour "Best After 2055" for Ogi-Miso, Takamatsu City by Shiseido Creative. ๐ค An urgent call to preserve traditional craft before it disappears.
youtu.be/QE4wck_RD4U
@SHISEIDO_corp
#ADFESTLotusAwards
โ๏ธHappy #InternationalCoffeeDay
Weโre celebrating more than just whatโs in your cup. Tsugiki: Coffee Reborn for Tully's Coffee by Dentsu Inc. & PR Consulting Dentsu Inc. gave new new life to coffee on the brink of extinction.
Watch here youtu.be/0mLQyfCIwdM
#ADFESTLotusAwards
A simple strip of paper. A world of creative possibilities.
Swipe to watch a playful curve become #adfest's #NewLogo, with the trophy hiding in the negative space.
Inspired by the lotus. Designed by @paddysfield Paddy Padhi & Into Creative.
#30YearsOfCreativeExcellence
Meet the New adfest.
A new identity marking 30 Years of Creative Excellence, designed by Santosh โPaddyโ Padhi and Into Creative.
@paddysfield
#adfest #adfest2027 #adfestlotus #30YearsOfCreativeExcellence #NewLogo #CreativeCommunity
๐A new look. A new chapter.๐
#adfest has unveiled a #NewLogo designed by renowned creative leader Santosh Padhi, aka โPaddyโ, and his agency, Into Creative, as the festival prepares to celebrate #30YearsOfCreativeExcellence at #adfest2027
adfest.com/Home/News/detail.โฆ
โค๏ธ#WorldHeartDayโค๏ธ
Suzuki-Sanโs Heart Story On LINE by #TBWAMediaArtsLab Tokyo for #AppleWatch reminds us that technology can help protect the people we love.
Listen to your heartโand the devices watching over it. โ youtu.be/k0AENQR26YM
#ADFESTLotusAwards
#CampaignShoutout When gaming creates a generational gap, sometimes the best way to bridge it is to play along. #MotherStrike for #SnackJackRing turns conflict into connection and won this yearโs #FilmLotus Grande.
Watch here adfest.com/Home/News/detail.โฆ
#ADFEST2026 #LotusAwards
Another shoutout on ๐#WorldTourismDay๐, with"#EchoesOfKorea - #Jeolla" by #HSAD, Seoul for the ๐๐จ๐ซ๐๐ ๐๐จ๐ฎ๐ซ๐ข๐ฌ๐ฆ ๐๐ซ๐ ๐๐ง๐ข๐ณ๐๐ญ๐ข๐จ๐ง. Ready to find your rhythm in Korea? ๐ฐ๐ทโ๏ธ
See film link in comment youtu.be/cEXrPQBkXWc
#ADFESTLotusAwards #VisitKorea




















