Do you know how @Adobe is bringing their myriad AI solutions to market? We've been to their recent AI forum, and a lot is changing in the way customers are picking up the right AI solutions for their marketing stack.

If you're an Adobe AEM/Edge Delivery developer or professional, this is one of the more important podcast episodes you can watch - on the history of Edge Delivery and document-based authoring. youtube.com/watch?v=N1smzw5X…

Tad Reeves, Bryce Acer, and Justin Ranly break down a major shift in how content is being discovered right now. Large language models are not just crawling websites. They are deciding what gets cited and surfaced. When teams analyze what content LLMs reference most, the results are often surprising. Long form documents like reports and PDFs are consistently represented, even when they are hard to find through on site search or traditional SEO. LLMs consume a very different version of your website than humans do. They prioritize depth, authority, and exact context over navigation, design, or click through rates. What leaders should think about • AI visibility is driven by long form authoritative content • Removing PDFs can reduce how often your brand is cited • Content teams need to move faster and experiment more The rules are changing in real time. Spending months on navigation redesigns or slow content initiatives is a risk. Now is the time to evaluate how ready your content really is. Learn more: blog.arborydigital.com/en/po… #AI #LLM #AEM #Adobe

Tad Reeves breaks down a huge shift happening on the web right now. LLM powered agents like ChatGPT, Copilot, and Grok are starting to interact with websites in ways beyond traditional page views and clicks. They synthesize responses, compare options, and in the near future could even sign up for trials, install software, and engage directly with your systems on your behalf. This changes the way companies should think about their sites. It is no longer just about flashy product pages. What leaders should think about • Your content needs to be accurate, up to date, and structured for agent consumption • Your site should enable meaningful interactions beyond simple page views • Metrics for success are shifting from clicks and rankings to engagement and agent interactions If you want your business to thrive in an agent driven world, now is the time to evaluate how ready your website really is. Learn more: youtube.com/watch?v=mRmRValQ… #LLM #AI #Automation #Agentic

Talking about @adobedevs LLM Optimizer & how "GEO" or "LLM Optimization" is the new extension of SEO. youtube.com/watch?v=mRmRValQ…

Tad Reeves breaks down a huge shift happening on the web right now. LLM powered agents like GPT and Copilot are hitting sites harder than ever. Adobe has seen a 10X to 50X spike in agent traffic this past year, and it is not slowing down. Agents are now doing most of the early research for users. People may still visit your site, but often much later in the funnel. If your site is slow or your data is incomplete, agents will simply skip you. Adobe found they ignore sites that take more than three seconds to respond. What leaders should think about: • Agents need clean product data and structured content • Fast performance is now mandatory • Your funnel is shifting whether you prepare for it or not If you want your content to show up in an agent driven world, now is the time to evaluate how agent ready your site really is. Learn more: youtube.com/watch?v=Omh5pGpf… #LLM #Adobe #AI #WebPerformance

Dive into Adobe's "dual-engagement imperative"—crafting CMS and digital experiences that deliver killer results for both humans and AI agents. youtube.com/watch?v=Omh5pGpf…

Chase Hollander and Dwayne Hale dive into a critical topic for managers and tech leaders: before rushing to adopt new tools, audit what you already own. In this episode, they break down why many organizations can cover 80–85% of their use cases with tools like GitHub Actions or BitBucket Pipelines without spinning up extra third-party instances in AWS or Azure. From code vulnerability checks to security analysis, your existing version control ecosystem might already have you covered. Next Step for Managers: • Audit your current toolset • Identify real needs versus perceived gaps • Leverage integrations you already own before adding complexity Listen and learn more about how consolidating tools can save costs and simplify workflows: blog.arborydigital.com/en/po… #CloudComputing #DevOps #CICD

Dwayne Hale joins Chase Hollander to talk about tool consolidation because before you know it, you are paying for five different tools that all do 80 percent of the same thing. It gets expensive, confusing, and slows everyone down. A big takeaway from the discussion is how often teams underuse the tools they already have. Version control platforms like GitHub, GitLab, and Bitbucket are no longer just places to store code. Their built-in CI/CD capabilities can often replace standalone tools that organizations continue to pay for simply out of habit. If you want to reduce costs and simplify your tech stack, start by asking: Are we fully leveraging the tools we already pay for? To learn more, check out our latest breakdown: blog.arborydigital.com/en/po… #CloudCostOptimization #DevOps #CICD

Tad Reeves, 2x Adobe AEM Champion, joins Justin Ranly to discuss advice for anyone looking to level up their career and what it takes to become a part of the Adobe Champion community. For Tad, the key is simple: reach out. Almost every Champion is eager to share knowledge, offer mentorship, and help others grow. Networking is more than a tool, it is a gateway to learning, collaboration, and tackling bigger challenges together. By building skills and spreading knowledge across the community, individuals are able to take on larger projects, innovate faster, and advance the field as a whole. The Adobe Champion Program brings together experts who are passionate about sharing insights and lifting the entire community to new heights. 🎥 Watch the full conversation with Tad Reeves and Justin Ranly here: blog.arborydigital.com/en/po… #AEM #Adobe #AEMChampion #DigitalExperience #AdobeCommunity