AudienceIntel

A heartening look at how @NorthwellHealth is humanizing their #marketing through #storytelling. buff.ly/2KyKjiu

#AI-driven #content curation will open up a lot of #marketing opportunities. buff.ly/2N4zrrn

More progress from Facebook's test of adding #subscription to Instant Articles from #publishing & #media companies. buff.ly/2yQaJrA

A must-read on how the future of #news & #journalism can't rely on a broken & nostalgic view of the past. buff.ly/2tvNeir

#SocialMedia #influencers are starting to break into #podcasting. Why? It's growing by leaps and bounds. buff.ly/2N6Y6ez

#Publishing & #news #media are still furious about @Facebook's tweaks to #political #advertising. Have they gone to far in combating #fakenews? buff.ly/2N6GLCz

Really insightful article on how #MachineLearning is beginning to impact #marketing — everything from #data to #creative. buff.ly/2KjlQyJ

Question: How are US companies doing with #GDPR? Answer: Nearly everyone is breaking the law. buff.ly/2KjeQ4U

It's often overlooked, but this article gives you some insight into the influence that identification #technology has on #personalization & the opportunities for #marketing & targeting that will occur as new #tech advances. buff.ly/2lHgwGE

Looks like @thedailybeast is the latest #media brand to launch a #Subscription service. buff.ly/2KjvGRb

Is #experience driven commerce the future for #retail? Or is that just a #tech-infused way to say #CustomerService is King?

Will a new emphasis on #data #privacy drive a new focus on more powerful & effective creative in #advertising, #content & #marketing? Let's hope so. It'll be THE differentiator.

A road map for #publishing? @Vogue is seeing success in its strategy of diversifying their #traffic away from @Facebook. Hopefully they're building their own audience #data too.

A pretty illuminating look through a new study on how the goals & intentions of #socialmedia #marketing professionals differ from #social users. Lesson: sometimes your audience just wants the simple facts. buff.ly/2yw5Aoc

New #monetization options for #creators from @YouTube. But are you still locked out of your audience #data? buff.ly/2twXXcc

An interesting look at the evolution of #TV (viewing habits, #advertising, #tech, & #data). buff.ly/2MmPDD6

Thanks for the follow @_ArtistRack. Look forward to sharing ideas on building & engaging audiences & using that #data to drive sales.

Nearly 30% of #TV viewing households are now "addressable" - meaning #advertising can be tailored to a household vs mass broadcast to everyone. Is this the first step to the TV becoming just another Internet device? #ItsAllDigital #marketing now...

#Facebook has launched some great new tools geared towards #influencers & #InfluencerMarketing. But do they add value if influencers want to build - and capitalize on - their own audience #data off the FB platform? Answer: not so much. buff.ly/2MppgMT

Thanks for the follow @BenjaminEnfield. Look forward to sharing ideas on building & engaging audiences.