Building https://xitter.cf/t.co/XdsBxZQbBV, https://xitter.cf/t.co/duBenG6rSk & https://xitter.cf/t.co/Vw5fMXstG6. Sold https://xitter.cf/t.co/ooMasClZzL in 2022.

MPLS / ATX / LA
Joined June 2015
People doubt Grok Bot can add 3-5% EBITDA to my dad's KFCs. New goal: 50+ stores with a tiny corporate team. I sent him these 25 ideas this morning: FINDING STORES TO BUY 1. Map every KFC owner from KFC's franchisee disclosure list, by units and state 2. Check broker sites daily and text me when a KFC portfolio is listed 3. Compare each year's franchisee list to spot owners who are shrinking 4. Watch state filings for owner changes, new holding companies and dissolutions 5. Score every store keep, fix or close, so we only buy and keep the best boxes 6. Rank counties by traffic count and number of chicken competitors APPROACHING OWNERS 7. Prep and log every owner call so my dad walks in knowing everything 8. Send a handwritten-style letter to every KFC owner in a geography 9. Run a confidential intake form for owners who want to sell 10. Answer the inbound line 24/7, say it's an AI, and transfer warm leads to a human 11. Build a one-page dossier on every owner before the first call CLOSING DEALS 12. Keep KFC's transfer-approval checklist live on every deal 13. Rebuild every seller's P&L in one format, with owner add-backs separated 14. Model every deal's payback, including remodel and ramp-up costs, before we bid ONBOARDING 15. Connect each acquired store's POS on day one 16. Run a 90-day onboarding checklist for every acquired store RUNNING THE P&L 17. Text each manager when prime cost is two points off, every Monday 18. Build the schedule from sales history, weather and local events 19. Closers text the waste, and cook quantities get tuned by daypart 20. Rank the three slowest drive-thru dayparts per store 21. Audit delivery app tiers, markups and promos PEOPLE 22. Text every applicant within minutes and book the interview 23. Track the GM and area-coach bench for every store, and flag where we're thin before we buy GROWTH 24. Draft replies to every Google review, with a human approving the 1 and 2 stars 25. Track every store's KFC audit and scorecard results so approvals go through clean Told him to pick the ones that sound most valuable. Will report back.
My dad owns a bunch of KFCs (ex-General Mills exec). Walked him through Grok Bot today. A few things we're setting up for him: - Daily P&L benchmarking across stores - Scanning Yelp reviews and flagging problem stores - Labor analysis and smarter scheduling - Answering store calls (human backup) His estimate... 3-5% more EBITDA. On fried chicken. Boring businesses are about to print.
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Alright look... I know this video is bad. But it was FREE. Literally $0. Grok Bot made it on its own computer: "I built the video myself instead of paying an AI service. The layouts, type, paper textures and animation are made as web pages, recorded frame by frame, and stitched into video with a free tool called ffmpeg." This is today. Soon making incredible videos cost next to nothing. Infinite UGC videos. Infinite video games. Infinite movies. Maybe dead internet? I don't know but I'm buckled up and here for it.
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My dad owns a bunch of KFCs (ex-General Mills exec). Walked him through Grok Bot today. A few things we're setting up for him: - Daily P&L benchmarking across stores - Scanning Yelp reviews and flagging problem stores - Labor analysis and smarter scheduling - Answering store calls (human backup) His estimate... 3-5% more EBITDA. On fried chicken. Boring businesses are about to print.
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Just start the thing.
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Casually making 50+ static ads a day now. Shout out Grok Bot. I was unfamiliar with your game.
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Wanted to test Nano Banana 2.1 so Grok Bot built me a blind split test. 10 rounds. I pick which image looks more real. It reveals the winner at the end. Nano won 10 of 10 against Chat. Pack it up, it's over.
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*better / faster / cheaper*
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I've paid out millions in commissions to creators. Sent a 22 y/o a $70k wire for one month in May. Top creators: - Post 7+ times a week - Get better every batch - Learn new formats - Take feedback and use it Bottom: - Submit old TikToks - Send 1-5 videos then quit - Get one hit then stop posting - Get defensive about feedback Similar talent. Wildly different outcomes.
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We need a “hey grok” device @elonmusk @bot
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Dear Black / Grey Hat Drop Shippers, I will pay you a full-time salary to do this for BoomBoom. Same skills. No ban risk. Health insurance. Come to the light.
Organic AI drop shippers have evolved Instead of using AI for grey hat method like using disabled people in the ads Now they’re using AI to create stories and tie their product into it which is actually an incredible use for AI + ecom These videos are clearing millions of views
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Finally leaning into Grok Bot and it's incredible. Every day it: - Drafts 10 static ads (via the OpenAI API) - QAs and scores them - Sends them to me for approval - Builds the approved ones out in Meta - Launches them I just say yes or no. Wild times.
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Joke aside, Dylan's scaling a software company with 20,000+ brands and a ton on his plate... He still hops on the phone with us whenever we need, constantly asking for (and executing on) product feedback. Levels to this game.
Replying to @AugustNoble
Meanwhile I'd pay $15K just to talk with you every week. Different strokes. Different folks.
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Update: implemented a new company-wide policy. If we pay you $10k+/month, we talk every week.
When did every agency start pushing bi-weekly calls? We pay $15k/month... weekly call is too much to ask? Am I an old head or is this just normal now?
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When did every agency start pushing bi-weekly calls? We pay $15k/month... weekly call is too much to ask? Am I an old head or is this just normal now?
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Boss man said we need more partnership ads so we’re launching 500 this week
BRANDS TO WATCH: - Quit with Jones - Sun Powder - Feetures socks - Allday Spray - Magna - Boomboom - lockset jewlery - lelick here is the full video in its entirety I am trying to get a youtube plaque. Its my goal for 2027. I currently have 2.5k subscribers. I will post monthly while I try to make this climb. I will give you free ecom advice if you go subscribe.
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Who can make ads like these for BoomBoom? We'll pay you 10% of the revenue they drive in our Meta account - uncapped. DM me.
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AI creators + Trybe is going to be nutty. Talk is now officially cheap. If you're truly incredible at making ads you can now make 5-15% of a brand's Meta revenue. I wouldn't be surprised if we start cutting $100k+/month checks to kids pumping out AI ads.
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We're paying 10% of rev out to creators that make Facebook ads for BoomBoom. We paid our first two creators over $10k each last month. Only requirements: 1. You have a Facebook / Instagram 2. You let us run partnership ads from your account 3. You submit min. 3 videos / month DM me if interested!
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