829 Studios | CEO of the PR Bunker | Podcaster
Revere, MA
Joined October 2007
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Every parent knows a kid with a routine has better days. Adults are no different. We just call it a system. Remi Rory and I built D&R to keep you locked in on the goal and the work, at home and at the office. Stay locked in. dandr.systems
ALT Black and white image of a nightstand with a lit lamp and a children's book. Text reads: Kids have routines. Adults have systems. D&R, dandr.systems
No marketing staff? Hand off design, scheduling and first drafts, but never hand off the relationships with donors, partners and local press, because those are your reputation. prbunker.com/post/small-nonp…
The board is the what. The staff is the how. Lauren Sweeney of Riviera Group Consulting on nonprofit governance and high courage conversations. New PR Bunker Podcast episode: prbunker.com/post/lauren-swe…
"By the time formal permitting begins, the political fate of a project is already largely set." That's Carbon Direct's Dr. Grant Gutierrez. If your project is still quiet, talk to us now. prbunker.com/contact-us#call
To teach them, you have to reach them. Kilil Roussaw of the KRoussaw Foundation on meeting kids where they are and training young people for the trades. New PR Bunker Podcast episode: prbunker.com/post/kilil-rous…
What does a reputation management consultant actually do for a small company now that customers ask AI assistants about you first? Here's what the work should include, and what it never should. prbunker.com/post/reputation…
45% of consumers now use ChatGPT or other AI tools to find local businesses, up from 6% a year earlier, per BrightLocal's 2026 survey. Your first impression is increasingly a paragraph a machine wrote. Who owns that paragraph?
Two recovering journalists. One podcast.
Joined Seth Goldstein on Entrepreneur's Enigma to talk Globe newsroom scrums, reverse engineering PR and building community everywhere I go.
entrepreneursenigma.com/donm…
Most small nonprofits don't have a communications budget problem first, they have an ownership problem. Here's how to get help you can afford with no marketing staff. prbunker.com/post/small-nonp…
Memory remembers the loud people. A ledger remembers the useful ones. Issue #33 of The Anti-Networking Playbook is the worksheet for scoring your relationships before December. Subscribe and get it Monday mornings. prbunker.substack.com
If your development director left tomorrow, would the AI work they built still run on Monday? If not, your nonprofit doesn't have an AI system yet, it has a person. prbunker.com/post/nonprofit-…
Community relations is usually the first line cut from a contested project's budget and the one developers most regret cutting. Here's what belongs in it, phase by phase. prbunker.com/post/community-…
Community support for a project gets decided long before the first public hearing. If you're a developer heading into a public process, talk to us now, while there's still time to earn it. prbunker.com/contact-us#call
92% of nonprofits use AI and only 7% report major improvement in mission impact, per Virtuous' 2026 report. Here's what a nonprofit AI operating system looks like when somebody's running it. prbunker.com/post/nonprofit-…
A quick test for your part-time leader is whether they know who actually makes the call or just who's on the org chart. If it's only the org chart, they're advising from the edge. prbunker.com/post/what-is-an…
If community relations is the line in your project budget that gets cut first, you'll pay for it later at the hearing. Here's what that budget should look like for a contested development project. prbunker.com/post/community-…
Referrals come from the people standing next to your client right before they need you. Issue #32 of The Anti-Networking Playbook shows you how to map them. Subscribe and get it every Monday morning. prbunker.substack.com
Sunday question for small business owners. If you needed three new clients by the holidays, could you name the three people most likely to send them? If not, that's what SBGA is built for. prbunker.com/small-business-…
Ragan made the point this summer that AI won't predict your next crisis but can help you prepare for one. The part that matters most is older than any software, which is that the trust you built before the bad day decides how the bad day goes.