BRC

We're excited with the launch of brand new website. Please check it out! brc.ca/

Listening to @BellMediaSales talk about the quality of time spent with media care of @BrainSightsTO research. #brc2016

Canadians and Quebecers are unique. #Soon

Consumption of sports in Quebec index at 150% vs the rest of the world. Very heavy consumers. - @TVASports #brc2016

In French Canada respondents value TV even more than English consumers for education and product information. - Paul Street @TouchPointsCA

We are getting ready to kick off our annual Quebec event. #brc2016

Come join us for our improved June Gala event on June 28th at the Bell Lightbox. Tickets: brc.ca/event

Need help understanding Cross-Media in today's confusing landscape? We have all the info you need Tuesday May 10th! brc.ca/event

If a consumer has been exposed to a Radio ad they are 34% more likely to recall ads from other channels for that brand. - Radio Gauge

27% of drivers have advanced in-dash communication systems.

74% of people used a vehicle to complete a purchase with 80% saying the Radio was on on the way to make the purchase.

2/3 of tuning to terrestrial radio remains steady since Dec 2010. The media impacted most, CDs, with tuning 50% lower past 5 years.

New independent research coming to understand consumers' use of technology in the car beyond syndicated measurement.

Despite the nasty weather we're about to start & happy to see that almost all registrants have showed up. It's going to be a great session.

We're excited and guests have already started arriving for our Radio Insight workshop. Lots of eager people to learn about Radio.