UK adults believe hard work can get you ahead, but fewer think the economy works for them.
CT Group’s research for What is moving the world? The fairness fracture found nearly twice as many (45%) UK voters believe hard work pays than those who believe the economy works for them (24%).
This juxtaposition creates a frustration that lands on big business. It is viewed less favourably in the UK than in any of the other ten countries we surveyed, and far less favourably than small businesses. At least six in ten voters support stricter rules on big companies, and more than half support higher taxes on them.
If government is looking for a visible win, it will find little public resistance. Companies that spend this parliament fighting regulation risk losing and their reputation with it. Engaging early and demonstrating public benefit has never been more important to restoring public confidence in larger businesses.
CT Group's global sociopolitical study explores how business can navigate this landscape. We reveal what is driving public sentiment, how business is positioned and what it should do in order to stay ahead.
Read the full report on our website: ctgroup.com/newsroom/what-is…
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CT Group has published What is moving the world? The fairness fracture, our inaugural sociopolitical study of more than 17,000 voters in 11 countries, reported in The Times and The Australian this morning.
Many voters feel worse off, that the system is unfair and does not work for them. That creates a mindset of decline that can, in turn, lead to disruption, either at the ballot box or on the streets.
Voters are less hostile to business than often assumed. Big business is rated above national government in every country, and 6% blame it for the cost of living against 36% who blame government. But few will defend business when politicians come calling, and acting against it carries little penalty. That leaves business exposed, but also gives it an opening.
Our global survey explores how business can navigate this new landscape. We have uncovered what is driving public sentiment, how companies are perceived and how they should respond in order to stay ahead.
Read the full report: ctgroup.com/newsroom/what-is…
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At CT Group, we don’t just analyse what people think. We uncover why they think it, and how you can impact it.
This is the CT Way, our proven methodology that informs everything we do.
It’s why we’re trusted globally — from multinational corporations and law firms to political parties and high net-worth individuals.
If you want to know how we can help you or your organisation, contact us today.
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CT Group’s Global Head of Research, Mark Domitrak, explaining how to understand the purpose of polls, and the role they play in achieving desired outcomes for our clients.
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CT Group is delighted to announce General Sir Mark Carleton-Smith GCB CBE DL as Senior Advisor. Formerly Head of the British Army Sir Mark will support CT Group's AUKUS Advantage offering.
AUKUS Advantage helps clients take advantages of the commercial opportunities of AUKUS.
Eugene Curley CMG OBE, Executive Director at CT Group, says evolving security environments require a “broader mobilisation” of national resources beyond conventional military capabilities.
Innovation & advanced technologies play a key role in supporting the defence industry. CT Research found promoting this is a priority across the UK, US & Australia.
CT Group's AUKUS Advantage assists businesses in leveraging innovation & technical opportunities within AUKUS.
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Next week, Sydney plays host to the 2023 Indo-Pac International Maritime Exposition. This year’s event will focus on maritime and naval capabilities and how AUKUS will ensure stability and security in the region.
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AUKUS Pillar 2, Advanced Capabilities, will provide industry with the opportunity to deliver security solutions in AI, quantum tech & more.
CT Research found that cyber and quantum technologies are the most widely supported advanced military capability among the public.
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In the UK & US, most respondents say they haven't heard of AUKUS. Despite higher awareness in Australia, there remains an opportunity to raise the understanding of AUKUS, its strategic importance and its commercial opportunities for businesses and investors.
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We are uniquely positioned to support businesses to take advantage of the commercial opportunities under AUKUS and are already supporting clients in Australia, the UK and the US.
CT Group has unrivalled political, commercial, defence and intelligence networks, worldwide campaigning experience, and an international presence, with offices across the globe.
CT Group has unrivalled political, commercial, defence and intelligence networks, worldwide campaigning experience, and an international presence, with offices across the globe.
CT research exploring industry & public perceptions towards AUKUS found that most are unaware of opportunities AUKUS will create for industry & business.
CT is uniquely placed to leverage these opportunities with unrivalled political, commercial, defence & intelligence networks.














