CYNOSURA is a business coaching firm committed to helping its clients improve their organization in the areas of marketing and sustainability.
Mount Airy, NC
Joined March 2019
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Cynosura Consulting is now Cynosura Business Coaching.
Let's connect on how Cynosura can help your organization in marketing and sustainability.
"Brands need to consider who their products are built for, consider the persona, and ensure the values and messaging align with the beliefs of the consumers."
#MarketingStrategy
#BrandPurpose
ow.ly/hq4k50DKl2v
SUSTAINABILITY MARKETING IS SIMPLY JUST MARKETING
#MarketingSustainability
#MarketingStrategy
#Marketing
#Sustainability
#GreenBusinessStrategy
#MarketingMix
Learn More: LInk in Bio
SUSTAINABILITY MARKETING IS SIMPLY JUST MARKETING
#MarketingSustainability
#MarketingStrategy
#Marketing
#Sustainability
#GreenBusinessStrategy
#MarketingMix
ow.ly/BXee50DEzpY
There seem to be ample online resources willing to answer the question “What is #Sustainability #Marketing?” Yet, very few provide the real answer, which is:
“SUSTAINABILITY MARKETING IS SIMPLY MARKETING.”
#MarketingSustainability
#MarketingStrategy
#GreenBusinessStrategy
Check out Cynosura Consulting on Google!
g.page/cynosura-consulting g.page/cynosura-consulting?g…
From #climatechange, #SDGGoals & #sustainability to well-being and #socialjustice, inattentive companies will be behind the curve post-pandemic.
This article posted by @GreenBiz highlights the 10 things you and your company need to also be watching.
ow.ly/pVsN50DBqcG
If you say sustainable, people know“we are going to be ok”
Jerry & John reminds us all to laugh - even at ourselves.
Buzzwords may mean different things to different people - be sure to be clear on your intent when you use them.
youtu.be/441HKV8G3EA
Download this free overview on Marketing Sustainability that defines the term and provides guidance on how to align your sustainability initiatives within your marketing mix strategy.
#Sustainability
#MarketingMix
#GreenBusinessStrategies
ow.ly/Jg9850DvHfe
Ample resources address green business strategies, yet few recognize eco-friendly marketing is no different from regular marketing
Quite simply - #Sustainability #marketing is just marketing
#MarketingSustainability
#GreenBusinessStrategies
Learn More: cynosurallc.com/marketing-ad…
How is your brand incorporating your clean energy initiatives into your marketing efforts?
Laura Taylor at @SilverlineComms has some thoughts on the subject.
#CleanEnergy
#Branding
#MarketingStrategy
Read her Marketing Insider article here: ow.ly/h50t50DtjDX
Check out Cynosura Consulting's new website page dedicated to #SustainabilityMarketing.
#Sustainability
#Marketing
#SustainableProducts
#EcoFriendly
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Recent Sierra Club article on plant-based materials that can replace animal derived ones.
Interesting and innovative!
ow.ly/Vvyo50DmmMP
What is your company doing to incorporate sustainability into your marketing efforts? Where do you need help?
#MarketingSustainability
#ESG
#MarketingStrategy
Read More from B2B Marketing: ow.ly/F9zZ50Dmp7B
Which one of these trends will your company be a leader in addressing?
1. #Regenerativeagriculture
2. #Climatepositivity
3. #Biodiversity
4. #Circular thinking
5. Brands embracing #resale
6. #Bio-basedmaterials
7. #Socialimpact
#Sustainability #Trends
ow.ly/TaDT50DmmDI
Planning for your 2021 content and #socialmedia #marketing program, consider these trends by @DarbyComm
Trend #1: #SocialCommerce
Trend #2: #BrandActivism
Trend #3: More Meaningful #InfluencerMarketing
Trend #4: Bite-Sized #Video
#MarketingStrategy
darbycommunications.com/blog…
"For marketers struggling to understand their consumers today, these findings are critical.
Molly Lewis - Senior VP and Partner at @Knownis
#PostPandemic
#MarketingStrategy
ow.ly/cgTN50D4zdj
Are you planning to include #sustainability in your company's post-pandemic business strategy? Be sure to include #marketing as part of the process.
#MarketingStrategy
#CSR
cynosurallc.com/blog/the-sec…