🚨 SHIV IS HIRING: Video editor who is hungry and cracked. I'll also be doing a $500 giveaway to an editor who can edit the best clip from the raw footage I provide [DM ME] Looking for someone who is: - Hungry, chronically online, and knows what's getting attention - Has a good eye for trends, sounds, and edits - Can turn raw footage into vlogs and short-form bangers - Brings their own ideas and suggests what we should try next - Wants to help steer the creative direction and grow with me Show your best work. If you know someone who will cook, tag them below! This is a LONG-TERM opportunity.

Q3 Proof-of-R3ACH. your performance data optimized to share your growth. built by R3ACH & @kaitoAI collect your data: proofofr3ach.com

I asked 5 agency founders. "Why do crypto marketing campaigns fail?" Here is what they said 👇

2 years ago @MustStopMurad shared his SSSS-Tier Conviction list This is how it looks now:

you have a $10,000 marketing budget. what would you spend it on? a) posts b) videos c) livestreams d) threads

Introducing Boreal-H3 — a video model built for ads and our next step toward recursive self-improvement in video generation. A good-looking video isn’t enough. The product has to stay the same. The actor has to stay the same. The label has to be right. And the action in the brief actually has to happen. So we post-trained MiniMax H3 specifically for advertising. But this isn’t a one-off SFT or LoRA fine-tune. We built a closed-loop system that learns what to improve next. Human-calibrated evaluation diagnoses failures and guides the next intervention: targeted data collection, reinforcement learning, or inference optimization. When the feedback is unreliable, we revise the evaluator or reward—not just the generator. Every experiment feeds into shared memory, informing the next training decision. The model improves, and so does the process that produces its successor. The results: → 85.3% reference fidelity — highest among the frontier video generation models we evaluated → Brief success: 28% → 50% → Identity match: 83% → 94% → Visible defects per clip: down 70% → Generation time and estimated cost: down 20% Boreal-H3 doesn’t just make better-looking video. It makes more usable ads. Credit to the @MiniMax_AI team for the foundation we’re building on. This launch is a checkpoint, not the finish line. We’re building more than a better video model. We’re building a system that learns how to make the next one better.

I'm tilted I got the first two wrong 😭 Pretty cool quiz to test your knowledge of CT history, basically matching iconic tweets with who posted them Correct answers and speed = higher score Try it out here, let’s see some high scores: r3ach-iq.com

an IQ quiz but for CT. powered by R3ACH, alongside @zeneca coming Wednesday.