
Co-Founder @tryskymd | Generated $225M+ in DTC sales. Exited @purekanapremium for 9 Figures. I help people change their Identities thru 91-Day Protocols.
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Joined January 2012
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The reason you're still broke is NOT:
• Taxes
• Alcohol
• Your friends
After eliminating it, I grew my company to $40M in 30 months.
Here's how I built generational wealth by removing ONE bad morning habit:
Most brands scale paid traffic before their economics justify it.
Running traffic on early signal isn't scaling — it's finding out faster how deep the hole is.
CAC has to support LTV at the unit level before you open the spend. Fix the math on a small budget. Then scale.
Eating carbs after 6pm doesn't make you fat.
I avoided them at night for years. Studies show identical fat storage when total calories match — regardless of when you eat them. Your body doesn't run a carb curfew.
Total intake is the variable. Not the clock. Eat the rice.
You've slept 8 hours and still drag by afternoon. I tried everything — timing, recovery, caffeine. My ferritin was low.
Iron deficiency hits energy and focus long before you're technically anemic. Get a ferritin panel. Under 50 ng/mL is a problem. Most labs call it fine at 12.
