Community Hacked

Everyone knows @Shopify as the leader in ecomm SaaS. Not everyone knows that the Canadian tech darling also has a thriving community! Let’s go through how the juggernaut of D2C has leveraged its brand to bring people together time and again 🙃👇

The difference between growing a traditional business and growing a community lies in the relationship with customers People come to a business for a typical exchange of value - money for a product or service People come to a community to transform by contributing and learning

Community isn’t what you think it is. It’s not Slack, or Discord, or Circle. Those are great, but they’re not at the heart of what a community is and does. Is it time to rethink our understanding of community and to reframe how we talk about it?

You know @MorningBrew as a modern media juggernaut. We know them as a leader in cohort based community building. So what’s their secret to building courses that people love and keep them coming back for more? Read on to find out! 🙃👇

When @MorningBrew started building a community, they gave themselves less than 4 months to execute. Less than 4 months to build an entirely new Accelerator, onboard and do a cohort. Set tight timelines - they demand excellence in execution, and you get user feedback faster.

You don’t have community until you've created an environment where member communication has naturally become many-to-many instead of one-to-many. Don't get distracted by anything else until you've achieved this!

Want to 10x your interview skills? A few days ago we shared some skills to practice to get better at interviewing… …and now we’re back with some tactical tips you can apply TODAY! Tactical thread inbound 🧵

Most people struggle when interviewing others. Many don’t even realize it... ... and we want to change that! This week we’re unpacking tips from @AndrewWarner at Mixergy on how to lead better interviews for your community…. Let’s dive in! 🙃

Want to become a more prolific interviewer? Same. Who doesn’t? Try starting your next interview by asking for wins! - Starts things on a positive note - Builds their confidence - Makes them warm to you - Provides an entire conversation worth of material

Nobody is naturally good at interviewing. Yet community leaders will end up interviewing, A LOT. 1 pro tip we love here @CommunityHacked to get better, TODAY? Start being vulnerable. Open up. Share your thoughts and fears on a topic. Model the behavior you hope to see!

Don’t force engagement- find it and amplify it. That’s what the early community team at @NotionHQ did, and we all know how that worked out. Get out into the world and see where your users are already gathering, working, and using your offer. Then help them do more of that!

Inside tips from community at @Yelp and @canva ! How to hire for community 101: Find your unicorn! 🦄 Community Management is still pretty new, and it's not likely that you'll find a perfect hire. But you CAN find a GREAT hire and work with them to achieve perfection!

Still hungry for top tips from @meta on community building? Well you're in the right place... Today's insight: 📈Leverage your super users! Find the folks that are already hyper-engaged on their own, and then engage them more. Reward them for their participation!

Onboarding got ya down? We get it - onboarding new members to your community is hard. We’ve got you covered. Actionable thread incoming 👇🧵🙃

Community building is an excellent opportunity to build in public while engaging in private. Be transparent to the world about what you’re doing and how you’re going about it. But that doesn’t mean you have to share everything....

How does @Meta do community-led growth? Come along as we unpack the best practices from the OG community behemoth...

Building a community is tough, especially without engineering resources. So what can you do about it? Tactical 🧵incoming... let's go! 👇

What can we learn about community building from Steve Jobs and Walt Disney? Storytelling is KEY! Extract meaningful stories from your community by looking at what people are already talking about and doing... Find the wins THEY'RE creating... Get involved, and amplify!

Must see tip of the day for community builders 👇 Leverage. Tools. 💅 BI for direct outreach. No code for automations. Social for growth & engagement. Builders experimenting with different tools, leveraging them in creative ways will win, guaranteed. Happy Friday! 🙃