@EatYourCoffee We make sure we have advocates, giving out tshirts and stickers until we get kicked out of the stores and on to the next one
@CWKitchenBoston As you scale, make sure you can demonstrate positively increasing sales so stores want to bring you in to their shelves
1
@EatViceCream When it comes to food, you need to market through trial. Get into people's mouths and tell them about it to win customers
@EatYourCoffee "Be a sponge for information, ask for help from advisors, but the can't do the work for you."
1
@EatViceCream People buy brands 'like me'. Branding is so important, story, visuals. But it's always evolving, needs to be dynamic
@CWKitchenBoston Entrepreneurs need to look themselves, say where do I excel, and where can I lean on others? Also partnership agreements!
@EatYourCoffee We tested sales in NU library, selling bars for $2 on 2nd fl, $2.50 on 3rd, $3 on 4th. That's how we figured out pricing
Dan @EatViceCream: When we started, didn't get how hard it was going to be to make our product. One chance to win customers, has to be right
2
Roz @CWKitchenBoston quoted @NOLAsSalsa "You have to be your business 24 hours a day and love it. It's you all the time." #entrepreneurship
@EatYourCoffee co-founder Johnny "We're co-ops hiring co-ops, which is interesting, luckily I only have one class Monday nights" @IDEANEU
Huge thanks to @branchfood @CICBoston @CWKitchenBoston @EatViceCream @swoffle @EatYourCoffee and Bill Ward for speaking tonight!
Join @IDEANEU alum @EatYourCoffee & others tonight at 6pm at the @CICBoston. Presented by @branchfood #foodstartups eventbrite.com/e/launching-a…
Join us tonight! How to Launch a Food #Startup 6pm @CICBoston ctt.ec/1AdSX+ with @branchfood #boston #meetup #entrepreneurship
Join @BranchFood for How to Launch a Food Startup 4/19 at @CICBoston ctt.ec/1AdSX+ Learn from @swoffle @eatyourcoffee @nolassalsa