Business, Music & Marketing
Chesterfield
Joined September 2010
- Tweets25.6K
- Following262
- Followers3.2K
- Likes34.5K
Pinned Tweet
I have been writing my first business book for nearly two years and it’s finally nearly ready… watch this space 👀🤩
David Coslett retweeted
You can be content with where you are and still have enormous ambition to grow.
I’ve spent a huge part of my life trying to get seen.
First with a keyboard, a handful of songs and some very empty pubs.
Then with a business, a laptop and an idea.
You don’t need millions of followers.
You don’t need to be everywhere.
You need to know who you’re trying to reach, solve a problem worth solving and keep showing up.
David Coslett retweeted
Nobody respects you more than you respect yourself. The tips and tricks are a distraction as long as you don’t fix the source.
David Coslett retweeted
You need to understand this... everything that's worth it is hard. It takes TIME.
Everyone wants everything so damn fast that they cut corners on their lives. They leave great jobs cause they want a title promo too fast, they quit side hustles because they didn’t get enough followers or dollars in year one and yet it would have been great if they waited and had 2 more years of patience.
Please my friends…. lean into patience and consistency & discipline.
Your brand is built in the quiet.
When you follow up.
When you post anyway.
When you keep your promises.
When nobody appears to be watching.
Building an audience doesn’t happen overnight.
It takes visibility, consistency and relationships.
Whether you’re filling a venue or growing a company.
My first music tour taught me a marketing lesson I’ve never forgotten:
I hired a venue that was far too big.
Ten people turned up.
Big ambitions are useful.
Bad forecasting is expensive.
More marketing tactics are rarely the answer.
Most businesses need more clarity about which tactics actually matter.