A podcast that dives into the tactical of startup growth, marketing, and GTM, with hosts @zargaryanarthur and @subahwadhwani

San Francisco
Joined August 2026
Distribution retweeted
The first episode of our podcast, @Distributionpod, got over 500k views on X, got a new feature implemented in Profound, and now we have an absolutely amazing roster of guests lined up. Couldn't have hoped for a better debut! @ZargaryanArthur @ravishagrwal
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Head of Growth Marketing at @GammaApp breaks down how he thinks about retrieval vs. memory AEO
.@GammaApp grew to $100M ARR with AEO as their primary channel to acquire customers. This is the first episode of my new podcast with @ZargaryanArthur, Distribution, and we have @ravishagrwal who leads Growth at Gamma joining us. This is an absolute masterclass on AEO, including: - 04:23: How Gamma Grew 8x Off ChatGPT Referral Traffic - 08:50: Writing for LLM Crawlers vs Human Readers - 16:23: Why Reddit Is the Single Most Important Channel for ChatGPT Citations - 16:34: Ranking Top Platforms for AEO: Reddit, YouTube, LinkedIn, X & Owned Content - 36:53: The Half-Life of an AI Citation & How to Stay Ranked Over Time
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Distribution retweeted
Crazy business idea: track the half life of citations across different LLMs & search engines. AEO isn't really a "rank once and you're done" thing like Google SEO used to be. @GammaApp's Head of Growth Marketing, @ravishagrwal, breaks it down on my new pod Distribution.
.@GammaApp grew to $100M ARR with AEO as their primary channel to acquire customers. This is the first episode of my new podcast with @ZargaryanArthur, Distribution, and we have @ravishagrwal who leads Growth at Gamma joining us. This is an absolute masterclass on AEO, including: - 04:23: How Gamma Grew 8x Off ChatGPT Referral Traffic - 08:50: Writing for LLM Crawlers vs Human Readers - 16:23: Why Reddit Is the Single Most Important Channel for ChatGPT Citations - 16:34: Ranking Top Platforms for AEO: Reddit, YouTube, LinkedIn, X & Owned Content - 36:53: The Half-Life of an AI Citation & How to Stay Ranked Over Time
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