Entrepreneur. Building tools to help creators thrive. Currently building https://xitter.cf/t.co/QtZznve7db & https://xitter.cf/t.co/AVCSEtMrYD in public. Coffee lover. Jesus follower.

๐ŸŸฉ๐ŸŸฉ๐ŸŸฉ๐ŸŸฉ๐ŸŸฉ๐ŸŸฉ๐ŸŸฉ๐ŸŸฉ๐ŸŸฉ๐ŸŸจ $100k/m
Joined April 2009
Two big drops. ๐Ÿš€ ElevenLabs is now inside Magai. Speech. Music. Sound effects. Use the models directly. Or have your agent use them for you. One prompt. One voiceover, one soundtrack, one sound effect. All in the same chat as everything else. That's drop one. Drop two is bigger. Unlimited image and video generation. โฌ‡ We added a small selection of image and video models that don't touch your monthly usage. Generate as much as you want. Zero meter running. Most people ration their credits. They hesitate. They second-guess the prompt because every try costs something. That's how you get average work. ๐Ÿšซ Iteration is the whole game. Ten bad drafts to get one great one. Now you can afford to make all ten. โœ… Finding them takes one click. Open the model select menu. Hit the "Unlimited" filter. Done. Here's the catch. Right now, every Magai user has access. Soon, it moves to Pro and Ultra subscribers only. The window is open. Go use it. ๐Ÿ˜… Voice, music, sound effects, images, video. Every major AI. One place. Stop paying for five tools. Start making things.
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A visible price doesn't make a bad product good. Nothing does. What it does is show you the truth faster. Attention just reveals what's behind the link. Fix the product first. Then buy the eyes. โœ…
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Founder: Why did my reach drop? Platform: Policy update. Founder: Which policy? Platform: *typing...* Founder: Hello? Platform: *typing...* Three business days later: "Please see our help center." ๐Ÿ˜…
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I'm all in on AI. But a model you can question beats a model you have to trust. Same goes for ad systems. Build on what you can interrogate. The next edge isn't more AI. It's fewer black boxes. ๐Ÿš€
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Most systems reward one thing. Money or consistency. The Board has two boards. The main one rewards commitment. Today resets every day and rewards showing up. So a brand at rank ninety can still win something real this afternoon.
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Use AI to question your marketing numbers, not to decorate them. Paste last month's results into two different models. Ask both: "Which of these outcomes can I explain without blaming the platform's mood?" Where they disagree is where you're guessing.
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What's the strangest explanation a platform ever gave you for a result you couldn't explain? "Policy update." "Audience fatigue." "Just give it time." Drop your favorite. ๐Ÿ‘‡
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Most founders don't quit paid reach because it stopped working. They quit because they stopped being able to explain it. Spend you can't explain is the first line item that gets cut. And the first one you resent.
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Before you spend a dollar on attention, finish this sentence: "I'm paying this much to get this result, and it only changes if this happens." Can't finish it? You're not buying attention. You're buying a guess. โœ…
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Boost this post. $50. Result: "Your post reached more people." More than what? Who? Why? Cool. Cool cool cool. ๐Ÿ˜…
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Your cost per click didn't spike. It crept. Half a cent at a time. Three months later you pay double for the same audience and nobody can point to the day it happened. Slow price changes are the ones you never fight. ๐Ÿšซ
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If nothing changes, then this will be your top 3 Season 1 winners on The Board! Citybound has held the throne for 29 days and is about to steal the crown, permanently solidifying its position for this season. Check out the current rankings: ttb toptheboard.com
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AI made first drafts nearly free. So content stopped being the scarce thing. Distribution is. ๐Ÿš€ When anyone can make a good draft in minutes, the winners are the people who know exactly where their audience already is.
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Citybound is less than 24 hours from taking the throne and ending season one as the winner! It only takes $206 to steal the top spot and block the win! Will you sit by and watch them take the crown? Or will you put your brand on top? Head to toptheboard.com now!
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The most overlooked distribution channel is the people you already know. They have audiences. They have relationships. Many of them would happily take a look. Most founders never ask. They publish publicly and hope someone notices. Ask. It costs a few minutes and a little pride.
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Paid ads are a multiplier, not a rescue. ๐Ÿšซ Cold, unproven content plus ad spend equals expensive silence. Content that already has proof plus ad spend equals scale. โœ… Prove it first. Amplify second.
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Distribution channels, ordered by how much you control: 1. Email list. Fully yours. 2. Your network. One message away. 3. Communities. Built on relationships. 4. Partnerships. Shared audience, shared upside. 5. Algorithms. Not yours. Never were. Build from the top down. โฌ‡
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Founder confession. I've spoken on dozens of stages and never seriously recorded or repurposed any of them. Every stage is distribution. Most of that value went straight to the floor. ๐Ÿ˜… Record it. Clip it. Repurpose it. Don't make my mistake.
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Honest question. Which distribution channel are you avoiding because it feels awkward? A. Asking people you already know B. Pitching podcasts C. Joining communities D. Writing to your email list Reply with the letter. And the excuse. ๐Ÿ‘‡
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Everyone says build a community. It's one of the slowest bets in marketing. ๐Ÿšซ Find the community that already exists. Become the most useful person in the room. โœ… Relationships don't change their rules on you.
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The founder content calendar: Monday: Publish a post. Tuesday: Publish a post about the post. Wednesday: Wonder why nobody visits. Thursday: Publish a post about wondering. ๐Ÿ˜… Content isn't the missing piece. Roads are.
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