By day: product marketer focused on customer experience & personalization. By night: travel, food, and rooftops keep me going.
Boston, MA
Joined August 2008
- Tweets625
- Following171
- Followers189
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Eric Fullerton retweeted
"With more content and experiences open to consumers than ever, no two customer journeys will look the same. That’s why it’s time for marketers to evolve from the rigid journeys we were building before and let our customers lead the way." - @EFullerton
Everything you need to know about getting started with the self-guided #customerjourney, the "Holy Grail" for Digital Experience: bit.ly/3a1drvb
@MarTechAlliance / @EFullerton
Eric Fullerton retweeted
“We’re thinking through the implications of voice and considering wearables. How many more developments are going to take place in the next 5 years? You can look back just 5 years ago, and the world looks like a very different place.”
Nicely said, @EFullerton. ⏳ – at Arlington, VA
Acquia's @EFullerton has spent ten years navigating the divide between people, process and tech, working to excite and engage customers. He recently spoke to @Enterprise_Time to share more about his work with Acquia and open source. Read more here: bit.ly/35ucXM7
Eric Fullerton retweeted
We’re always up for an @Acquia collab — but it’s even better when that collab can be in person, in #NOLA, at #AcquiaEngage! Looking forward to an amazing #Engage day 3 — reminder our breakout session is at 11am followed by our keynote at 3pm with @josephwykes and @sethdtech.
Eric Fullerton retweeted
I believe these two slides to be among the most important slides in my entire DrupalCon Amsterdam keynote dri.es/state-of-drupal-prese… #drupal
Eric Fullerton retweeted
We’re back @TobaccoDockLon for round 2 of the #FoM19 - @EFullerton kicking us off on the personalisation stage: “Just because you know my name in an email, that doesn’t make my experience personal”
Eric Fullerton retweeted
#AcquiaEngage NOLA is November 11-13. Learn from leaders in digital transformation as they share real stories of digital success in over 40 sessions. Learn more about Engage here: bit.ly/2NcfW2z
Eric Fullerton retweeted
Are you ready to get started with @GMktgPlatform & the all-new @acquia Lift Share? Join us 8/7 for a free #webinar hosted by @Bounteous' @jmeck and @acquia's @EFullerton as they discuss using these tools for an analytics-driven approach to personalization.bnteo.us/2YPt3su
Eric Fullerton retweeted
"Most of what we're going to want to do going forward is really driven by the analytics. If you think about Lift & wanting recommendations driven by machine learning, that's all data." - @cgreaten's explains his POV on the power of @Acquia & what's to come.bnteo.us/2GPDg25
Eric Fullerton retweeted
Free #webinar: Join @jmeck (@Bounteous) and @EFullerton (@Acquia) on 8/7 as they explore an analytics-driven approach to #personalization. See how we’ve improved engagement metrics and increased conversion rates to drive #ROI: bnteo.us/2JJ1IE0.
Eric Fullerton retweeted
This Wednesday at 2PM EST, join Acquia Product Marketing Manager @EFullerton & @HeroDigitalHQ EVP Strategy Carl Agers to learn how to:
- overcome the “data deluge”
- unify multi-channel data
- create truly dynamic customer experiences
bit.ly/2IzYaVr
Eric Fullerton retweeted
What's the meaning of life? Chicken or the egg? Which #data matters most for personalization? Acquia's @EFullerton tackles these age old questions in his upcoming webinar. (Spoiler alert: he only tackles one of them) bddy.me/2QuUBPG #MeaningOfLife #MeaningOfLift #lift
Eric Fullerton retweeted
#AcquiaEngage Award winners @Montreal and @COSSETTEen have been nominated for a #Webby! Cast your vote today @TheWebbyAwards: bddy.me/2GT1lpL
Eric Fullerton retweeted
.@Acquia Commerce Manager Unlocks Beautiful Digital Storefronts for @Magento Commerce. Read more: bit.ly/2GQGot9
Eric Fullerton retweeted
.@EFullerton explains why it's so complex to deliver great mobile experiences. Are you prepared to maximize mobile? akamai.me/2ocu3pt
Eric Fullerton retweeted
Our latest #MobilePerf Blog Series is out! Which mobile browsers performed best? akamai.me/29TtBGk
Eric Fullerton retweeted
.@EFullerton breaks down 3 #MobilePerf challenges: Diversity, Connectivity, and Deployment akamai.me/29kNkwV
Eric Fullerton retweeted
Images are…kind of a big deal. @EFullerton discusses why it is essential to have high performing images: akamai.me/28LnRf5
