Email Marketers,
Here are 5 subject lines that garner strong open rates:
1) What if [negative result]?
2) My big [mistake/misconception]
3) The truth about [common belief/myth]
4) Everything changed when I did this…
5) Unveiling the hidden [strategy/tactic]
Steal these!
Copywriting is like making friends:
1) Introduce yourself (headline)
2) Start a conversation (lead)
3) Show them you share their interests (body copy)
4) Chat about your friends in common (social proof)
5) Ask them to meet again (CTA)
Stop overcomplicating it.
Copywriting Tip:
Mix long sentences with short ones.
Long sentences, like this one, are great for educating, explaining, and elaborating.
Short sentences like this one keep them reading.
Killer combination.
Some dates to help you plan your marketing activities:
Oct 31 - Halloween 🎃
Nov 11 - Singles Day - Global shopping event
Nov 25 - Black Friday
Nov 26 - Small Business Saturday (U.S.)
Nov 27 - Cyber Monday
Nov 29 - Giving Tuesday
Start planning! Happy 📧 marketing!