In 1985, Nike was losing the basketball market to Adidas.
Desperate for a win, they gambled $250,000 on a rookie named Michael Jordan.
That $250,000 investment turned into a $6,000,000,000 brand.
Here’s the story behind the greatest gamble in sports history:
We have tried our best to win this league title for 3 seasons in a row but it just feels like no matter how hard we try, we are always destined to fail.