@GregNachoFriend

Director of Ad Measurement Innovation at Comcast Spotlight. 10yr veteran of XP video advertising, measurement, and storytelling. Sneaker freak. Dog lover. Nerd.

 Chicago
Joined August 2017
  • Tweets65
  • Following59
  • Followers30
10Media
Beyond honored to be included in this @bcbeat list. Congrats to all the winners! #NYCTVWK #NYCTVWK40U40 #nerd
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Update: @united sent me a note to purchase Silver. #HardPass @Delta whatchugot? xitter.cf/GregNachoFriend/status…
Gregory Friend@GregNachoFriend23 Jan 2018
Just got an interesting status challenge from @AmericanAir for Platinum that I would certainly hit by May with all the travel coming up. @united @Delta @SouthwestAir any of y'all want to get in the mix? #formerGS #workingmywaybackup
Just got an interesting status challenge from @AmericanAir for Platinum that I would certainly hit by May with all the travel coming up. @united @Delta @SouthwestAir any of y'all want to get in the mix? #formerGS #workingmywaybackup
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#Auto industry: Heading to #JDPowerAMR next week? Don't miss Andrew Ward, VP #ComcastMedia360, talk about using data to target #car buyers
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Gregory Friend retweeted
Nielsen
@nielsen28 Sep 2017
“Using data effectively is about engaging the right audience wherever they are”- Damian Garbaccio, EVP Nielsen Marketing Cloud #AWNewYork
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Gregory Friend retweeted
Ampersand@MeetAmpersand27 Sep 2017
RT @mashable: Comcast is launching a live TV streaming service for cord-cutters on.mash.to/2ysOsuF
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Our Dir Digital Data Strategy @GregNachoFriend is starting #getyourshifttogether @DigitalDealer. Tips for buying/measuring XP video #DD23
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#DD23 I'm ready are you? #GetYourShiftTogether in Chablis at 9am today!
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At @DigitalDealer? Join @GregNachoFriend tomorrow for tips for buying & measuring cross-platform video! bit.ly/CSDD23 #dd23
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Contextual relevance...AND geo relevance! Spot on gents! @JandLMarketing #AdvancedAudiences #DD23
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'Tailoring your bidding' isn't just for search. You should be tailoring ALL of your advertising to geos! @JandLMarketing #AdvancedAudiences
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'Understand your audience before you begin digital advertising' great advice from @JandLMarketing on #AdvancedAudiences at #DD23
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Hope everyone's enjoying day one of #DD23. Unfortunately, things don't really start until tomorrow. Join me to #GetYourShiftTogether
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Gotta say the news report from @Nielsen was incredibly well done and full of interesting stuff xitter.cf/nielsen/status/9095072…
Nielsen
@nielsen17 Sep 2017
Across all U.S. TV news consumption, local news has a higher reach among persons 18+ nlsn.co/60138FKzP
Can't wait! Excited to help ppl get their shift together (9am Tues in Chablis) xitter.cf/digitaldealer/status/9…
DigitalDealer@DigitalDealer15 Sep 2017
Only 3 Days left until Digital Dealer 23! Who's excited? #DD23
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Is current salary really that important? The convo should be what the candidate is looking for vs. company can offer marketwatch.com/story/dont-a…

In New York, you no longer have to lie to a future employer about your salary

‘What did you earn at your last company?’ is becoming an increasingly contentious question.

marketwatch.com
Terrible clickbait, but hard to believe this actually happens. TLDR; it's about plagiarism - content has proliferated but people still steal xitter.cf/Inc/status/90791818971…
Inc.
@Inc13 Sep 2017
This Foolish Mistake Wrecks People's LinkedIn Profiles (and Reputations) on.inc.com/2eVBe27

This Foolish Mistake Wrecks People's LinkedIn Profiles (and Reputations)

Spamming people with invitation requests is nothing next to this bad behavior.

inc.com
Great lesson overall - start with a key end state (desired goal, client/customer need, personal achievement, etc.) and work backwards. xitter.cf/Inc/status/90778847399…
Inc.
@Inc13 Sep 2017
Every company is told no more than once, the good ones don't listen @barrettall on.inc.com/2vSWBYA

How a Fearless Startup is Taking on Under Armour and Nike

Start with what people need and work backwards.

inc.com
1 week until my #DD23 preso! I'll help you get your shift together with 5+ tips for buying & measuring XP video! youtube.com/watch?v=jV0z_tvY…
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We're hiring across the country! Check out the opportunities to join our team: jobs.comcast.com/search-jobs… … #media #jobs #careers #Sales
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