Mat Heinl (@H3INL) header
Mat Heinl (@H3INL) profile picture

Mat Heinl

@H3INL

Co-founder at Inventress Strategy Studio.

inventress.studio
Joined February 2011
  • Tweets5.2K
  • Following1.4K
  • Followers1.5K
322Media
Photo by Mat Heinl (@H3INL)Photo by Mat Heinl (@H3INL)Photo by Mat Heinl (@H3INL)Photo by Mat Heinl (@H3INL)Photo by Mat Heinl (@H3INL)
Welcome to @Channel4 (1/2)
7
4
4
37
6,655
We’ve just launched our new idents .. couldn’t be prouder of Channel 4 💥
Channel 4 (@Channel4) profile pictureChannel 4
@Channel414 Jun 2023
Take a peek at our brand new look for channel 4! Introducing our brand new idents…
3
2
1
8
790
Channel 4 captures snapshots of the UK in incredible looping idents > bit.ly/3JeSYnv
Image from It's Nice That (@itsnicethat)
4
1
22
8,967
The new Channel 4 idents are seriously impressive youtu.be/rtGFWdaHeTY
Channel 4 Idents 2023 – Full Film | Channel 4

Channel 4 Idents 2023 – Full Film | Channel 4

Channel 4 Idents 2023 – 5x Idents Compilation | Channel 4: https://...

youtube.com
27
60
30
436
148,806
Mat Heinl retweeted
Channel 4 (@Channel4) profile picture
Channel 4
@Channel414 Jun 2023
ATTENTION PLEASE: Thank you. Keep watching after #Hollyoaks this evening as we launch our new look channel idents! Channel 4 is getting a makeover and we can’t wait to show you.
The Channel 4 logo sat in a rough sea.

ALT The Channel 4 logo sat in a rough sea.

11
18
4
118
43,141
They're not good facts btw.
Sewing Bee (@sewingbee) profile pictureSewing Bee@sewingbee8 Jun 2023
"Here are some facts about clothes and the environment that you'll find very hard to believe..." – @PaddyGrant. #SewingBee
Image from Sewing Bee (@sewingbee)
14
13
133
24,155
Channel 4 brings the 'blocks back together' for singular brand ID @4creative @lynseylynsey buff.ly/3WDm0CL
4
3
2,288
We felt a lot of responsibility with this one, Channel 4 plays an important role in UK culture, and it was an honour to get the chance to apply our design approach to it. World building, variable type, and a parametric re-build of the iconic 4 logo. Enjoy the thread! ✨
Pentagram Design (@pentagram) profile picturePentagram Design
@pentagram26 May 2023
1/13 After nearly 1.5 years 🧑‍🍳 we're excited to reveal our new identity for @Channel4 and wanted to show you some of the thinking behind it! 💚 to collaborators @4creative, @H3INL, @Found_Studio, @stinkstudios, @factoryuk, @SIREN_MUSIC, @nan_xyz_
2
2
29
5,777
What a fantastic end to the week! Thanks @LJ_HUDSONPOWELL and @pentagram for the mentions - honoured to be amongst the crew who made this happen for an iconic brand I grew up with. Leading strategy and transformation design for @Channel4 has been a true highlight.
Pentagram Design (@pentagram) profile picturePentagram Design
@pentagram26 May 2023
1/13 After nearly 1.5 years 🧑‍🍳 we're excited to reveal our new identity for @Channel4 and wanted to show you some of the thinking behind it! 💚 to collaborators @4creative, @H3INL, @Found_Studio, @stinkstudios, @factoryuk, @SIREN_MUSIC, @nan_xyz_
2
1
463
4/13 The broadcast landscape has been transformed by international streaming giants. An extensive strategic review, led by @channel4 and @H3INL, proposed aligning streaming, social, marketing and linear broadcast at the same hierarchical level, all under the masterbrand.
1
1
5
1,345
We caught up with @pentagram and @4creative to find out more about Channel 4’s new identity: bit.ly/3or2gWi
Image from Creative Review (@CreativeReview)
8
3
34
14,815
Breaking news: Rebellious, progressive and playful: @Pentagram crafts a brand new look for Channel 4 bit.ly/3q7MSP9 #brandidentity 👀
Image from Creative Boom (@creativeboom)
Image from Creative Boom (@creativeboom)
Image from Creative Boom (@creativeboom)
Image from Creative Boom (@creativeboom)
9
69
17,386
Pentagram and 4Creative refresh Channel 4 for the age of streaming and social media > bit.ly/3MowzVq
5
18
14,345
[THREAD] @Channel4 is boldly bringing all its digital, social, and linear channels together under one single brand as All 4 becomes ‘Channel 4’, elevating the broadcaster’s streaming-first commitment for the digital age...
The image is divided into 9 rectangle compartments which showcase how Channel 4's new masterbrand system looks on screen. These include: an image in the top left which reads 'Hollyoaks' in black on a turquoise background. An image which positions the green Channel 4 logo in front of a still from Derry Girls on the left, with a green rectangle on the right which reads in black 'Stream all episodes free'. An image which features a still of Christ the Redeemer above Brazil in a still from 'Travel Man: 96 hours in Rio', with an orange rectangle on the right which reads in black 'Travel Man: 96 hours in Rio Stream Now'. An image of Munya Chawawa, with a green pane below him which reads 'Thursday 9pm Taskmaster' in black. An image featuring the Channel 4 logo semi-formed on a purple - pink ombre background. An image of some purple pebbles filling the screen.

ALT The image is divided into 9 rectangle compartments which showcase how Channel 4's new masterbrand system looks on screen. These include: an image in the top left which reads 'Hollyoaks' in black on a turquoise background. An image which positions the green Channel 4 logo in front of a still from Derry Girls on the left, with a green rectangle on the right which reads in black 'Stream all episodes free'. An image which features a still of Christ the Redeemer above Brazil in a still from 'Travel Man: 96 hours in Rio', with an orange rectangle on the right which reads in black 'Travel Man: 96 hours in Rio Stream Now'. An image of Munya Chawawa, with a green pane below him which reads 'Thursday 9pm Taskmaster' in black. An image featuring the Channel 4 logo semi-formed on a purple - pink ombre background. An image of some purple pebbles filling the screen.

7
13
4
47
18,257
Fantastic to see the brand transformation go live! @LJ_HUDSONPOWELL
Creative Review (@CreativeReview) profile pictureCreative Review
@CreativeReview24 May 2023
We caught up with @pentagram and @4creative to find out more about Channel 4’s new identity: bit.ly/3or2gWi
Image from Creative Review (@CreativeReview)
1
2
289
This was fun…
Moving Brands® (@movingbrands) profile pictureMoving Brands®@movingbrands2 Nov 2020
The #tagline is “FOLLOW” - somewhat before its time. Founded in the 19th century. #Typography #Fashionista #SavileRow
Image from Moving Brands® (@movingbrands)
2
#ThrowbackThursday Client: @NORTONANDSONS Sector: Fashion Brief: Communications Norton & Sons is a Savile Row tailor, founded in 1821 & re-invigorated by designer & media figure @paddygrant into the 21st century bespoke men’s clothing. More here: bit.ly/NortonxMB
4
8
#MBExperimentalDesignTeam As we adjust to new ways of working, we’re also met with time to think & explore. We’re excited about the opportunity that @runwayml offers, putting technologies often thought of for a select technical expert in the hands of other creatives. #remotework
4
1
15
#MBExperimentalDesignTeam | Using RunwayML to bring life to our favorite muse - Mono. #runwayml #ml #machinelearning #ai #artificialintelligence #duetswithmachines #madefire #mono @madefire, @wolstenholme
18
1
35
It's #NationalScribbleDay — a day to remind us that great things come from scribbles. At MB, we love to explore our ideas by scribbling together. Here are some of the ways we do it. While we're all indoors, let's remember to scribble and explore our thoughts. Happy Scribbling!
3
1
10
Load more