9 Exits | Helping Founders Build Businesses That Don’t Depend on Them | Advisor & Speaker | Book a 1:1 with me 👇 available below
London, UK
Joined March 2009
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grew up poor.
A slum in Rugby, Cape Town. apartheid-era South Africa. one of an estimated 400,000 poor whites ; a statistic most people don't know exists.
no safety net. no family money. just the belief that building something was the only way out.
This is my story
Anyone going to this event #Powertoinnovate #Singapore wanna meet up?
I’m going to do a consulting gig for two startups and then gonna mooch around 😅 @SwitchSingapore #Founders
A life is not a ledger
A pulse is not some KPI
Only the self - enslaved
Believe that their value
Is the product of minutes
And
Metrics
Want to become known for something?
Start at the end. Work backwards.
What outcome do I want?
What must I be known for?
What must I do to earn that reputation?
What must I learn to do it?
Then reverse it:
Learn → Do → Be Known → Achieve.
That’s the roadmap.
Jason Allan Scott retweeted
I had one of my lowest moments of the year this week.
Everyone in the house is sick. Haven't slept well in 10+ days. There's too much AI, everyone is shipping. Me just feeling overwhelmed.
Feels like my todo list never gets done and only gets expanded on!
Yesterday's card. "Self learning" and "batching" both made the list.
Sat down to simplify.
The reality: only a few things matter.
The constant distraction was keeping me from doing more of what works. I needed a simple system that gets better every week.
Overwhelm comes from tasks hitting you all day. So I made them show up once a week. 🧘♂️
Two things helped:
1- Batch everything.
Customer feedback was hitting my inbox all day. Now Claude reads it once a week and hands me a ranked list. Fixes suggested. Reply drafts written.
I show up one day a week to review.
Paste into Claude:
"Every Friday, search my email for customer feedback from the last 7 days. Group it by problem. Rank by how many people hit it. Suggest a fix for each. Draft a reply to every person. Show me the top 5."
2- Make it learn.
Every week it grades my X posts against how I predicted they'd do. Then updates its own rules.
Example: my $46M software sales post got 7,000 views. Same data, new hook: 27,000. Now it runs that check for me every Monday.
Running the same loop on AppSumo's SEO too.
Paste into Claude:
"Here are my X posts from last week, what I expected, and the real views. Which predictions were wrong and why? Update my rules. Suggest next week's 5 posts using the new rules."
Set it up once. Then get out of the way.
The more people I talk to, the more it seems like everyone is overworked on way too many things.
What systems are you setting up to make life easier and more productive?
Less then 30 days ago
I posted on here
saying that I would
start a podcast
and make money from a podcast
and get on the global charts !
Jason Allan Scott retweeted
After three years and over 50 interested buyers for The Ultimate Sales Machine, I've finally made a decision I didn't think I'd make.
I'm keeping the business in the family.
I have to admit, part of me feels like I've failed. The freedom I thought I'd have by now never came.
But I'm learning that carrying on someone's legacy doesn't mean I have to carry it all myself.
If you've visited our page lately, you'd think we'd closed up shop. We haven't posted in years. Fair enough.
But we never stopped serving clients. Nearly 20 years after The Ultimate Sales Machine was first published, it continues to hit the bestseller lists, thanks in large part to your word of mouth.
So thank you. To everyone who's followed The Ultimate Sales Machine methodology, put it into practice, and gotten results. You've helped keep this legacy alive.
What's next? I'm stepping behind the scenes so our clients and team can take the spotlight. And we're developing something I'm especially excited about: AI drawing on 30 years of our successful campaigns and Core Stories. More on that soon.
HONESTLY: I've been slapped in the face with some hard lessons about surrender lately. Life keeps abruptly shutting doors I thought would be open.
But in those rare moments when I manage to let go of my expectations, a new path seems to slowly reveal itself. One that feels divinely guided.
It’s a long path ahead, but I’m doing it differently this time.
Have you ever had a failure knock you flat, then found your footing again, slower but stronger? I'd love to hear your story.
Jason Allan Scott retweeted
Everything big starts small and focused.
1,000 true fans is step #1, whether you want a $100K per year business or the next Uber.
I’ve seen this with all of my fastest-growing and most successful startups. They start laser-focused on 100 to 1,000 people, niche-ing down as necessary with their messaging and targeting (demographically, geographically, etc.) to get to a manageable and cost-effectively reachable number.
So, you may ask yourself, “Why aim for a mere $100K when I can try to build a billion-dollar business?” Two reasons:
1) Aiming for the latter from the outset often leads to neglecting the high-touch 1,000 true fans who act as your most powerful unpaid marketing force for “crossing the chasm” into the mainstream.
If you don’t build that initial army, you’re likely to fail.
2) Do you really want to build and manage a big company? For most people, it’s not a fun experience; it’s an all-consuming taskmaster. There are certainly ace CEOs who thread the needle and enjoy this roller coaster, but they are outliers.
Read Small Giants by Bo Burlingham for some fantastic examples of companies that choose to be the best rather than the biggest.
DON’T WAIT UNTIL THEY’RE PACKED AND READY TO LEAVE.
There are 5 Better Times to Ask A Customer to Buy Again
Most businesses wait until the end.
A 12-month client gets to month 11 and suddenly hears:
“Would you like to renew?”
But why wait?
WHY? WHY? Why I ask you??
Jason Allan Scott retweeted
The Koreans have a beautiful word
고군분투 (gogunbuntu)
한자: 孤軍奮鬪
Literally: “a lone army fighting with all its might.”
It means struggling alone against overwhelming odds
no backup, no help, just you pushing through a hard fight.
That’s the season I am in right now!
Jason Allan Scott retweeted
I still think about how Sam Parr (@thesamparr) started Hampton.
He tweeted that he was hosting a dinner in New York for founders doing $3M+ a year.
300 people signed up.
There was no dinner.
He called every single one of them:
"I'm not actually hosting a dinner. I'm starting this thing called Hampton. Want in?"
Most said maybe.
So he emailed them the list of 15 founders he was putting in the group. In or out?
The offer:
• $5,000 to start (he planned to charge $12K later)
• Meet once a month
• Starts in 4 weeks
• Hate it, full refund
Then he sent a Stripe link.
$1M in the bank before Hampton had a website. The only page was a Squarespace form collecting emails.
Today it has well over 1,000 members. Yes, that's over 8-figures in revenue!
What I keep coming back to:
• He tested demand with a dinner, not a product
• He picked up the phone instead of buying ads
• He charged before he built anything
• He made yes easy with a refund
Super impressive way to validate demand before you build anything.👏
