Character Architect | Designing personalities for agents, avatars & robots | Turning tech into engaging, human experiences 🤖✨
Joined August 2021
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Teams stall when two options have similar pros and cons, and every team has its own priorities. @romanugarte_ Ugarte (@SpaceXSI ) on @lennysan's podcast: "What would you want from your teammate in this exact situation?"
That's why I use character as a design framework. Agree who the agent, avatar or robot is, how it treats users and how they should feel.
Then engineering, UX, design and brand all design towards the same character.
Interactive characters can't be fully scripted - you can't anticipate everything a user will say.
The instinct is a list of forbidden topics. It doesn't work in production. The list never ends & there are more important things to put in the system prompt.
Instead, I define what the character knows and wants to talk about. That gives it constraint and purpose.
Then design how it says 'no': a gentle redirect when out of scope, firmer when repeated, a hard stop at a critical boundary.
In hospitality, your brand voice is only as consistent as whoever is on shift tonight.
The hotel avatars I've seen so far sit in the lobby. I think the bigger win is everywhere else.
Why are most AI service agents so dull? Because they aren't designed to delight.
Briefs measure resolution, containment and CSAT. Nobody asks how the user felt.
When I designed Vessa, a restaurant-booking character, its recommendations said "you'll like", not "these restaurants are good".
Ratings say what's good. Your favourite foods, budget and where you've eaten say what's right for you.
It's been brilliant working on this project and the reception it's received.
Tilly Norwood has become 'the face' of AI - reaching a far wider audience than SamA, Dario, et. al.
This is where art meets commerce meets politics/tech/conspiracy theory all in one!
EXCLUSIVE: AI actress Tilly Norwood glitches and starts speaking CHINESE during her interview with Piers Morgan and real-life actor Tom Conti...
Watch the full interview at 7pm (BST)👇
📺 youtube.com/piersmorganuncen…
@piersmorgan | @TillyNorwoodX
With Mickey in a race suit and Chewie repping the Green Bay Packers, Disney is making a calculated move to grow reach - extending its character IP into two massive, built-in fan bases.
It's a win for everyone: fans of both sports get fresh crossover merch, F1 and the NFL get
the rosy glow of Disney's family-friendly positioning, and The Walt Disney Company finds a fresh audience.
This is likely just the beginning - the real value compounds over time.
Team loyalty and Disney nostalgia are both handed down through families. Link the two, and
Conversational AI is still in the early adoption phase - where the focus is on transactional metrics. The next phase will be 'relational metrics' - e.g. how well does the agent: - build a rapport with customers? - represent brand values? - increase affinity with the brand?
Jeremiah retweeted
I'm joining @OpenAI to bring agents to everyone. @OpenClaw is becoming a foundation: open, independent, and just getting started.🦞
steipete.me/posts/2026/openc…
Jeremiah retweeted
My AI Instagram girl is bringing in $25K a month
Just reached 100K, most of her reels go viral
If you want to try creating an AI influencer yourself, like, retweet, and comment “IG.” FOLLOW Must and I will send you a guide with instructions.
teapaw.org/marryevan999/status/19…
Congrats to @CreaoAI for hitting #1 on Product Hunt (Sept 11) 🎉
I’ve been using it myself — and it’s one of the few AI tools that doesn’t just “demo,” it actually ships.
Here’s what makes CREAO stand out 👇
Jeremiah retweeted
Someone just open-sourced $10M worth of N8N automations for free.
2000+ workflows that power real businesses - everything from lead generation to AI agents.
The automations inside this vault:
→ Cold email systems generating millions in revenue
→ Lead scrapers pulling unlimited prospects
→ Content factories creating viral social posts
→ Sales funnels converting at 35%+ rates
→ Customer service bots handling thousands of tickets
→ Data extraction systems for competitive intel
→ CRM workflows that never drop a lead
→ E-commerce automations running 8-figure stores
→ AI agent systems replacing entire departments
These aren't basic templates. These are production-ready workflows that businesses pay $5K-$50K to have custom built.
Years of development. Thousands of hours of testing. Millions in proven results.
All organized in one repository.
While automation agencies charge enterprise rates for single workflows, you're getting the entire arsenal that took the community years to perfect.
No paywalls. No restrictions. Pure open-source gold.
Comment "VAULT" + RT + Like
I'll DM you the vault link
(Must be following so I can DM)
This just made every automation consultant obsolete.