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Joyce | Brand strategist (@Joycecore__) profile picture

Brand & Creative Strategist PR Director, Binol San Global Get the brand clarity checklist → https://teapaw.org/t.co/HdeOVi3pR7

Joined July 2022
Photo by Joyce | Brand strategist (@Joycecore__)Photo by Joyce | Brand strategist (@Joycecore__)Photo by Joyce | Brand strategist (@Joycecore__)Photo by Joyce | Brand strategist (@Joycecore__)Photo by Joyce | Brand strategist (@Joycecore__)Photo by Joyce | Brand strategist (@Joycecore__)Photo by Joyce | Brand strategist (@Joycecore__)Photo by Joyce | Brand strategist (@Joycecore__)Photo by Joyce | Brand strategist (@Joycecore__)Photo by Joyce | Brand strategist (@Joycecore__)
Duo is always on a mission. So what happens when he comes to Nigeria? I created a campaign concept for Duolingo built around one idea: Language can create distance, or bring us closer Here is “Talk Am Well Well” 💚
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The best 1hr 47m of my day. I think every creative strategist should watch this
A 9-figure creative strategist’s 1h 47m live breakdown of how to build a winning ad from 0 (Final result included)
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Joyce | Brand strategist retweeted
If you're a social media manager, this is a room you should be in.. Joyce knows her onions and you will learn and meet amazing people in there.
I woke up one morning and decided to create a safe space for social media managers and now we have 150 members there. In less than 2 weeks! 150 people learning, connecting, sharing opportunities and growing together.
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You can still charge way higher without even touching one single ads. It all boils down to the type of client you are attracting and the positioning like you said.
I think the "150k-fication" of social media management is a positioning problem. Learn paid ads, get good at strategy, learn to bring in revenue for clients. Then package your portfolio so well that it shows results, not just pretty posts. You’ll attract better clients
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+ there’s nothing like “one month test.” social media isn’t a spirit, it’s a long term brand experience.
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I woke up one morning and decided to create a safe space for social media managers and now we have 150 members there. In less than 2 weeks! 150 people learning, connecting, sharing opportunities and growing together.
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If you’re a social media manager looking for your people, a space to grow, and a community that wants to see you win, there’s room for you here. ❤️ We’re just getting started! 🥹 Join here ➡️ chat.whatsapp.com/JFkLSZhnCt…
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Joyce | Brand strategist retweeted
Even if you don’t know how to run ads, you can always look for someone that know how to and maybe split the fees, as time goes on you will adjust and get better
I think the "150k-fication" of social media management is a positioning problem. Learn paid ads, get good at strategy, learn to bring in revenue for clients. Then package your portfolio so well that it shows results, not just pretty posts. You’ll attract better clients
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And that’s the big idea for my masterclass. I don't believe social media managers should spend years learning how to make pretty posts without understanding how to build strategies, etc The industry is evolving, and the skills you bring to the table should reflect that.
I think the "150k-fication" of social media management is a positioning problem. Learn paid ads, get good at strategy, learn to bring in revenue for clients. Then package your portfolio so well that it shows results, not just pretty posts. You’ll attract better clients
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I think the "150k-fication" of social media management is a positioning problem. Learn paid ads, get good at strategy, learn to bring in revenue for clients. Then package your portfolio so well that it shows results, not just pretty posts. You’ll attract better clients
The 150k-fication of social media management roles sha. 😞
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Want to start getting results for your clients? Then get this⬇️
And that’s the big idea for my masterclass. I don't believe social media managers should spend years learning how to make pretty posts without understanding how to build strategies, etc The industry is evolving, and the skills you bring to the table should reflect that.
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I built this masterclass to help social media managers move beyond content creation and become more confident, well-rounded professionals who can bring actual value to businesses. Because there's more to social media management than posting consistently.
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Replying to @Joycecore__
you’re very right, joyce. what made this brand pay this girl 400k for an smm gig is because of ads. and she made it clear in her video that any client that can’t pay the 400k isn’t her client. she said she only works with 3 clients a month so she can focus properly.
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Joyce | Brand strategist retweeted
creative directors thank me later > themuseumofads.com
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Maybe the reason you have 10 different courses on the same subject and still don’t feel confident enough is because you haven’t implemented what you’ve learnt. You can’t keep consuming information and expect to get better. At some point, you have to put the knowledge to work. That’s how you grow.
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This is me whenever I see billboards or ads anywhere
Marketing has messed with my mind so much. No matter how subtle, I’ll notice it. I see a marketing opportunity in everything. 😔
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Joyce | Brand strategist retweeted
Marketing has messed with my mind so much. No matter how subtle, I’ll notice it. I see a marketing opportunity in everything. 😔
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Build a personal brand. You’ll thank yourself later
I really don’t like this phase of my life. 🥹 Not having a job or anything productive to keep me busy is frustrating. It makes me feel useless, like I’m not doing enough with my life.😭😭😭😭
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Joyce | Brand strategist retweeted
I don’t think social media managers are directly responsible for sales. But I also don’t think we can say sales has nothing to do with them. Their job is to help the brand get seen, communicate what it offers, build trust and get people interested enough to take the next step.
So, i keep seeing this “social media managers are not responsible for sales” conversation on IG and I actually want to hear opinions before I now say what I think. Do you agree? If yes, tell me why in the comment. If no, tell me why too. I genuinely want to hear both sides of this one, pleaseeee🥹💕
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This is the best thing I’ve read this week. If you’re a creative strategist, you need to read this.
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