Leveraging unified marketing & commercial measurement, optimization, data management platform, software and consulting to drive consistent, incremental value.

NY | CT | IL | India
Joined March 2014
Ipsos MMA has been named a Leader in the 2025 Gartner® Magic Quadrant™ for Marketing Mix Modeling Solutions for the second time! Read our announcement below and come back next week to access your complimentary copy of the report mma.com/about/thought-leader…
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We're excited to welcome Jennifer Lebski as our new Vice President of Analytic Consulting! This appointment continues our momentum following our recent analytics team expansion and leadership additions. mma.com/about/thought-leader…
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Exciting momentum continues at Ipsos MMA as we welcome Joseph LaSala as Vice President of Marketing. mma.com/about/thought-leader…
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Proud to share how Nationwide transformed their marketing measurement approach - featured in a new Forrester case study. Read the full story in "How Nationwide Modernized Its Marketing Mix Model" - a new Forrester case study mma.com/case-study-how-natio…
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Ipsos MMA's Pat Cummings Discusses How Unified Marketing Measurement Solutions are Delivering Stronger Top and Bottomline Gains for Brands and Marketers Marketers bit.ly/48TPDFN
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Ipsos acquires the New Vehicle Customer Study (NVCS) from InMoment. NVCS is the largest & longest-running syndicated automotive program in N.A. providing valuable insights into consumer behaviour in the automotive industry. Read the Press Release 👉 bit.ly/48S5XH6
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📣 Exciting news! @ipsosus has just been named the No. 1 Most Innovative Supplier in the 2023 GRIT Business & Innovation Report, against 49 other finalists in a total field of 1,380 companies. Find out more 👉 bit.ly/3rLINBr #Ipsos #InnovationLeaders #GRIT2023
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Innovative and solution-focused advertising executive comes to Ipsos MMA with 15 years of analytic, media, marketing mix, attribution and planning experience bit.ly/45qG4eg
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In response to the imminent deprecation of cookies and the continued data privacy concerns among consumers, Ipsos MMA has introduced Agile Attribution, a unified marketing measurement platform.bit.ly/3Kh01tL
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Highly skilled advertising and analytic executive comes to Ipsos MMA with almost 20 years of media, marketing mix, attribution and planning experience. bit.ly/3ZDM41Y
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