
Product Manager leading Dev Mode design to code at @figma. Founder of @ContextScout and @digit_allies
London
Joined October 2021
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Find out more about me, my award winning charity work creating Covid Tech Support and have a play with an interactive demo of the in-browser AI I spent 5 years working on @ContextScout at marcsloan.com
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Excited to see Config coming to London this year!
Two stops for #Config2025: San Francisco and London.
Get your early bird tix (50% off) at figma.bot/Config25-x
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Excited to join @figma as a Product Manager, working on Dev Mode with a focus on Design to Code. Looking forward to advancing AI-empowered design-to-code workflows with Figma’s amazing tools. Thrilled to be part of such a talented team! #ProductManagement #AI #DesignToCode
Great fun having the @V_and_A to ourselves for @sthickett1 new book with @harrisreed
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We're one step closer to autonomous agents browsing the web on our behalf!
Generalist web agents may get here sooner than we thought---introducing SeeAct, a multimodal web agent built on GPT-4V(ision).
What's this all about?
> Back in June 2023, when we released Mind2Web (osu-nlp-group.github.io/Mind…) and envisioned generalist web agent, a language agent that can work out of the box on any given website, my projection was that it would take at least several years to see such an agent that is anywhere near usable in practice.
> Why wouldn't I? The most powerful LLM at the time (perhaps still is today), GPT-4, was pretty terrible at this---its end-to-end success rate was around 2% (!!) HTML of modern websites are too long and noisy for LLMs. It's like finding a needle in a haystack. And a long-horizon task can take 10+ actions, so an LLM needs to successfully find 10+ "needles" in a row (!!!) to complete a task.
What's changed in just a few months?
> Large multimodal models. The end of 2023 marked a major milestone for LMMs, with GPT-4V, Gemini, and many good OSS LMMs released.
> Multimodal web agents. Websites are designed to be visually rendered and consumed. Visuals are much more clean and intuitive than HTML, 10x more efficient in terms of token counts. Plus, a pretty unique property of websites is that we have the correspondences between visual elements and HTML code! Such perfectly aligned multimodality is a gold mine for modeling.
> Online evaluation. The final piece of the secret recipe is online evaluation on live websites. Mind2Web initially only supported offline eval on cached websites. We developed a new tool to support running and evaluating web agents on live websites. Both LLMs and LMMs get a big boost, because now they don't have to follow exactly the reference plan in offline eval but are rather free to explore alternative plans to achieve the same goal.
SeeAct
> SeeAct is a generalist web agent built on LMMs like GPT-4V. Specifically, given a task on any website (e.g., “Compare iPhone 15 Pro Max with iPhone 13 Pro Max” on the Apple homepage), the agent first performs action generation to produce a textual description of the action at each step towards completing the task (e.g., “Navigate to the iPhone category”), and then performs action grounding to identify the corresponding HTML element (e.g., “[button] iPhone”) and operation (e.g., CLICK, TYPE, or SELECT) on the webpage.
Main results
> SeeAct can successfully complete up to 50% of tasks on live websites, substantially outperforming GPT-4
(20%) and FLAN-T5 (18%), if oracle action grounding is provided.
> However, grounding is still a major challenge. It turns out that GPT-4V can often accurately describe in text what action should be taken, but has trouble grounding the action to the exact HTML element and operation on the webpage. Existing grounding strategies like set-of-mark prompting turns out not very effective for web agents. Our best grounding strategy leverages the correspondences between visuals and HTML.
> SeeAct w/ GPT-4V shows many interesting capabilities such as speculative planning, world knowledge (e.g., airport codes), and some sort of "world model" (for websites at least), that it can correctly predict the state transitions on a website (e.g., what would happen if I click this button)
Fun fact
Initially we were hoping to show that even GPT-4V would still be insufficient for generalist web agents and we may still need fine-tuning, but we kept getting blown away by its incredible capability as a web agent. Such pleasant surprises are why I enjoy doing AI research so much these days. I also look forward to test Gemini Ultra and see whether its strong performance on MMMU would transfer.
Conclusion
Practically useful web agents could be coming soon. Buckle up and start thinking about what new applications will be enabled.
📌Website: osu-nlp-group.github.io/SeeA…
📌Paper: github.com/OSU-NLP-Group/See…
📌Code: github.com/OSU-NLP-Group/See…
Work led by my amazing students @boyuan__zheng @BoyuGouNLP from @osunlp, joint with Jihyung Kil and @hhsun1. Hire them for internships!
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Required reading for PMs further down the food chain in a corporate hierarchy looking to get things done: "Switch: How to change things when change is hard" by Chip and Dan Heath.
Time to herd some elephants... 🐘 #ProductManagement
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Does anyone else use ChatGPT for Rubber duck debugging of problems? Articulating my issue to it often leads me to the solution, plus I get GPT's insights 🦆💡 #ChatGPT #ProblemSolving
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Just finished reading "The Build Trap" @lissijean, made a big impact on me, with practical insights I'll actually use. Highly recommend for anyone looking to rethink their own and their orgs approach to #ProductManagement 👏
Product management made easy with Chat GPT #32
Instead of predefining content for complex text & then improving with Chat-GPT, I engage in a Q&A with Chat GPT, where it asks me questions, and based on my responses, it generates the perfect text 🤖💬 #ProductManagement #AI
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Product management made easy with Chat GPT #31
Getting Chat GPT to evaluate LLM summaries according to a review framework I devised 🤖✅ #ProductManagement #AI #ChatGPT
In my experience, using an LLM to evaluate LLM output worked well, have others found the same?
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Product management made easy with Chat GPT #30
Breaking down a complex user question into a knowledge representation reasoning graph for an experiment 🤖🦠 #ProductManagement #AI #ChatGPT
How have you been using Chat GPT for R&D? 👩🔬
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A long way for @americfootball from playing their 1 album in @EBallroomCamden to #FinsburyPark with @the1975 ❤️🎵🏠 – at Tottenham, London
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"When integrated with tools such as formal proof verifiers, internet search, and math packages, 2026-level AI will be a co-author in mathematical research, and in many other fields as well" @terrence_tao
...and Biomedical research in 2023 @CausalyAI
unlocked.microsoft.com/ai-an…
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Honoured to share my entrepreneurial & PM experience with @conceptionxtech's future tech leaders in my guest lecture "Product Management for Deep Tech Founders".
Best wishes to this year's cohort! #DeepTech #ProductManagement
Product management made easy with Chat GPT #29
Re-drafting an existing cold customer email but from the perspective of a warm contact instead 🤖🤝 #ProductManagement #AI #ChatGPT
Do you create multiple drafts of contact emails for use with different personas?
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Product management made easy with Chat GPT #28
Generating ideas for how to test a new prototype with limited customer access and data 🤖🧪 #ProductManagement #AI #ChatGPT
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Product management made easy with Chat GPT #27
Compiling the key learnings from a customer development call so I can share customer insights with my team 🤖🗣️ #ProductManagement #AI #ChatGPT
How have you been using Chat-GPT to help with your customer development efforts?
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