@MarkCAbbott

EVP, Growth Velir x Brooklyn Data. Proud Dad & Husband. Movies, Good Food & Travel. Positive Attitude! Boston Sports Fan. Fitness Enthusiast.

 Burlington
Joined April 2012
  • Tweets614
  • Following151
  • Followers104
85Media
Scalability isn’t just about performance metrics – it directly shapes customer experience. After migrating a client project to Edge Delivery Services, we saw measurable improvements across performance and user experience. bit.ly/3S6mMXH
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.@Wipfli_LLP partnered with @Rightpoint to create a new vision for its website that drives engagement and readership while effectively showcasing Wipfli’s various applications. bit.ly/42v27Bn

Transforming Wipfli's resource center

How Genpact created a scalable, intuitive content experience that drives engagement and simplifies content management for Wipfli.

genpact.com
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Gabriel Bridger discusses in this interview the rise of GenAI-powered conversational interfaces and why they are expected to be the next significant shift in customer experience – read more from @cxdive here. bit.ly/3RIwaQO

Is generative AI pushing brands into search-first digital design?

As generative AI reshapes consumer shopping habits, brands face a critical choice: adapt their digital experiences to search-first, conversational design or risk falling behind.

customerexperiencedive.com
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Success starts with the right metrics – operational KPIs give teams the insights they need to optimize performance and stay ahead of the competition. Read more from @Rightpoint here: bit.ly/4iax1F2

Unlocking Success: How Operational KPIs Can Transform Your Business Through Effective Platform...

When companies embark on redesigning or re-platforming their public-facing websites, the stated goals and measures of success are often customer-facing KPIs—things like page views, newsletter...

rightpoint.com
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Adobe GenStudio is transforming how brands produce, manage, and scale content with AI-driven efficiency. See how it’s powering the next era of marketing. bit.ly/3EsItxm

Adobe GenStudio: Powering the Next Era of Content Creation

Marketing teams can bolster their content supply chain and serve a wider range of customers with brand-approved, personalized content. But in order to take full advantage of GenStudio's capabilities,...

rightpoint.com
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From real-time personalization to predictive analytics, Optimizely ODP helps deliver meaningful experiences at scale. Explore the advantages, challenges, and best practices to maximize ODP's potential here. bit.ly/40WuokG

Unlocking growth with Optimizely ODP and real‑time personalization

Learn how Optimizely ODP uses real‑time data, predictive analytics, and personalization to connect customer insights and drive measurable business growth.

genpact.com
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We are redefining organizational embrace of GenAI by transforming work, creation, and problem-solving while enhancing productivity and personalizing experiences. Read more to see how we are combining strategy and creativity to drive impactful experiences. bit.ly/4jCqlRF
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Learn more on how @Rightpoint partnered with @OgletreeDeakins to design a custom digital experience platform to serve as a key piece in the enterprise’s digital transformation strategy. bit.ly/4g7MJPW

Ogletree Deakins

Ogletree Deakins is one of the largest labor and employment law firms representing management in employment-related legal matters.

rightpoint.com
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Sad day in Lion Country. It’s with a heavy heart that we announce that Legendary Lions Football Coach, Tom Caito has passed away. You will never be forgotten Coach. One of the best to ever do it. @ChelmsfordFb @LowellSunSports @BostonHeraldHS @GlobeSchools @CPSchoolsMA – at Chelmsford, MA
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Devils take on Wakefield tonight at 6:30PM at the BIP. Thanks @BobDeech
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Michael Abbott makes it 2-0 Devils
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.@Pluralsight partnered with @Rightpoint to transition to #AEM as a Cloud Service while revamping their tech stacks, streamlining workflows, and enhancing site sustainability. #adobeexperiencemanager bit.ly/3UFjP2M
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Our guide to optimizing your Content Supply Chain is available to download. bit.ly/3HU1s2j

Improve speed to market, scale, and ROI with an effective content supply chain. Download our guide...

Improve speed to market, scale, and ROI with an effective content supply chain. Download our guide to optimize your content supply chain and uncover its untapped potential. https://bit.ly/3SFxpSj

linkedin.com
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Is your experience budget aligned with your core business strategy? bit.ly/3Ou2gP5

#totalexperience #customerexperience | Rightpoint

Ronald Shamah, CEO of Rightpoint and a Fast Company Exec Board Contributor, discusses how experience investments play a crucial role in increasing loyalty, building value, and driving sales. https:...

linkedin.com
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Check out Rightpoint's Knowledge & AI Solution. bit.ly/3vWfKNi

Sometimes finding content can feel like you’re stuck in a labyrinth. Fortunately, the technology is...

Sometimes finding content can feel like you’re stuck in a labyrinth. Fortunately, the technology is here to put an end to that frustration. We call it Knowledge AI & Search, and it puts the knowledge...

linkedin.com
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Could not have said it better myself. :) bit.ly/48OGzkY

#totalexperience #customerexperience | Rightpoint

Ronald Shamah, CEO of Rightpoint and a Fast Company Exec Board Contributor, discusses how experience investments play a crucial role in increasing loyalty, building value, and driving sales. https:...

linkedin.com
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Have you considered crating a center of content excellence and the benefits? bit.ly/3UbWVQg

Creating a Center of Content Excellence | Rightpoint

A Content Center of Excellence can help organizations simplify content processes, maintain brand consistency, and track impact. Read more about the key steps to building one as the cornerstone of...

linkedin.com
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A great CX digital transformation story. bit.ly/3Uctqh4

Iron Mountain | Rightpoint

Learn how Rightpoint's expertise in reimagining #customerexperience strategies helped Iron Mountain revamp its website presence and support its global growth strategy across 60 international websit...

linkedin.com
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Good stuff here if you are into creating personalized loyalty experiences for your customers. 👏 bit.ly/47XcHln

Experiences Are the Way to Meet Today's Loyalty Expectations | Rightpoint

Tom Quish discusses the importance of personalized loyalty experiences and how leveraging digitization can enhance the #customerexperience – learn more in this article from Total Retail. https://bi...

linkedin.com
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