🚨 BREAKING NEWS: my non-compete is up!! & the ad agency model has done more harm than good, since I sold my ROAS-increasing, award-winning ad agency to private equity 4+ years ago. So, introducing: maxsmediabuyers.com

If you want more money Spend more on meta & google ads It’s that simple. This tweet is for myself

Without googling! Do you know what the acronym “ABM Marketing” stands for?

2026 = Foundation & Squashing Bugs 2027 = Blitz Scaling & Stacking 2028 = Abundance

Question: We've been in the marketing game for a while, but "hey, we made too many", I see probably six, seven, eight brands a day on Meta using that as their hook. At what point does it just become disingenuous? My 2 cents: This is one of my biggest pieces of advice for every company on planet Earth. Stop copying your competitors. The whole point of marketing is to stand out. That's the whole point. To give people a reason to choose you over your competitors. Yet every company, we have like 40 active clients on retainer now for our for our ad agency and every company says, go look at with this brand, our our like highest revenue competitor is doing, copy their ads, copy their this, copy their that. Then you blend in. And when they're running a sale that says we made too many, now we're at 50% off for a limited time, and you say that, now you're the same as them. Use your thinking cap or use Claude, but find a way to be different in your sales, in your product names, in your website design. Even in the colorways of your clothes, if you sell clothes, like whatever it is, do not copy your competitors.

We did $12k in ad sales this week & booked 9 calls for our agency, absolutely free. Build your list people.

Every time I show people the orange cursor feature in Claude, if they have never seen it before... they become afraid for their job... & life

Question: A lot of B2B marketers rely on LinkedIn ads for like enterprise pipeline, but founders, you know, we tell them that ninety percent of their ad budget should be on Meta and Google. Why is LinkedIn ad like why do they underperform? is there a secret to getting LinkedIn ads to work? My 2 cents: Yes, there is a secret to getting LinkedIn ads to work. And it's retargeting. When people land on your website, the next time they open up LinkedIn, they should see an ad... Ideally, a testimonial ad, like a video of some of your customers talking and saying how awesome you are. That is by far and away the best way to make LinkedIn ads work from my experience. Prospecting ads can work, but it's so darn expensive and the creative has to be so unique and stand out in the LinkedIn feed that it's really hard to get any sort of ROI, any sort of value from prospecting campaigns on LinkedIn. Now, there are anomalies, there are brands I've met with who are crushing it on LinkedIn, but it's way better off if you're just starting to do a retargeting ad and stick to meta. If you scrape your target audience from LinkedIn Sales Navigator or any other platform upload it to Meta and run ads from them, you'll find a lot more success.

If you could only pour your entire 2027 marketing budget into one of the following, which one would you choose?

This is not a club This is a terminal with slightly comfier chairs and free snacks… marketed as a club