I post about media, tech, marketing, advertising, and sometimes politics. Founder and CEO at https://teapaw.org/t.co/vGVxzbLGPu and https://teapaw.org/t.co/QqxwBx7SEU.
Lisbon, Wisconsin, USA
Joined February 2010
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Competition for attention has never been more intense. It’s unfortunate for those impacted, but this is likely the beginning of a recurring trend that’s been building since before AI entered the conversation.
More than a dozen laid off at TMJ4 as part of wider Scripps cutback jsonline.com/story/money/bus…
Here's my point of view from my seat on how we, an indie agency, deliver value for our clients in strategic partnerships and new platforms in new age of AI teapaw.org/MattWalkerWI/status/20…
A recent client conversation got me thinking about what AI actually means for ad agencies like ours. It’s not being replaced. For us, it’s about adapting to new ways to deliver value in both partnerships and platforms we build for our clients.
Matt Walker retweeted
AFTER TRAVELING OVER 100,000 MILES CRISS-CROSSING WISCONSIN, MY JOURNEY HAS COME TO AN END.
There is only one thing to say: THANK YOU! Thanks for your kindness, encouragement, donations, and prayers. Thanks for making our state a place worth fighting for.
May God bless you & yours, now & always! God bless the Badger State!
I want to take a moment to appreciate Will Martin and all the hard work he puts in. His dedication and effort are never unnoticed! @willmartinWI has worked nonstop. I’ve already voted for him. If you haven’t voted yet, vote tomorrow in the WI primary election.
Matt Walker retweeted
AFTER 100,000 MILES ACROSS WISCONSIN, MY BLUESMOBILE & I KEEP ROLLING! From Barron to Iron & Langlade Counties & places between, we are campaigning across our beautiful Badger State this weekend!
EARLY VOTE: July 28th
PRIMARY ELECTION: August 11th
VoteWillMartin.com
.@Walmart enters the chat
Big news for digital ads market
It’s official: we’ve entered into an agreement to be acquired by @Walmart, joining Walmart Connect.
Since day one, Vibe has been built on one belief: streaming TV advertising should be simple, measurable, and accessible to every business, not only those with big budgets and big teams. That belief became the self-serve platform thousands of advertisers now use to run Performance TV.
By bringing Vibe’s self-serve CTV platform together with Walmart Connect’s commerce audiences, closed-loop measurement, and growing media ecosystem, we aim to make streaming TV easier to plan, launch, optimize, and measure for advertisers of all sizes, and for the publishers and partners we work with every day.
This isn’t a finish line. It’s a bigger stage for the mission we started: making Performance TV as essential as search and social.
Matt Walker retweeted
From family-owned shops to multi-generational operations, there is a deep legacy of pride in manufacturing production. But in today's world, winning new customers and recruiting skilled tradespeople hinges on how your brand shows up before anyone ever meets with your team or submits an application.
walkermediaagency.com/indust…
Matt Walker retweeted
Those foreign-run “[State] Life” pages on Facebook trying to manufacture opposition to data centers are getting even dumber.
Here’s one of some Kansas farmers literally *standing on water*.
1,700+ likes and over 380 shares.
When I was a freshman at @MarquetteU, someone told me they were from Chicago. I asked where, and they said Rockford. 🤨
Matt Walker retweeted
A 5-gallon water cooler jug of water produces about $132 in economic output from data centers, but only about 2 cents from almonds.
ALT One water cooler jug (5 gallons): U.S. data centers generate $132.28, California almonds generate under 2 cents. Source: Apstech Advisors, CDFA, BEA. @smirkley
A few months ago, we celebrated 5 years of @WalkerMediaMKE. And, like all good professionals, we kept our heads down and continued to deliver the best work product we could for our clients. While I missed this company milestone, I am posting today to simply say thank you from a place of gratitude. Many people have supported me on this journey, and I am extremely grateful for their love and support. I am incredibly grateful to work with the team at Walker Media Agency and the amazing people in our network.
Matt Walker retweeted
It's time to vote in Wisconsin. Tuesday, April 7, is election day. Thank you for all your support. Let's get all our supporters out and make sure we all vote so we can restore justice in our state.
Matt Walker retweeted
In a world that feels chaotic, I will bring stability. I will follow the rule of law. While there are real challenges we face in Wisconsin, I will bring stability to our state that will allow us to work together to take them on. My opponent will bring chaos. She is willing to change the law based on her emotions and activism. She lies directly to you on camera by saying she is not a Democrat. On March 5, 2026, the downtown Madison liberal activist paper, the Isthmus, asked her if he was a Democrat, and she replied, “Yes!” — My point is: this world already has too much chaos today. Let’s not bring more into it in Wisconsin. On Tuesday, April 7, will you please get out and vote for me, Judge Maria Lazar? If so, would you please get your friends and community out to do the same? Thank you for your support!
