Two years ago I set out to uncover the story behind Pro Football Focus. Where did it come from? What does it really do for NFL teams? How has it influenced the explosion of NFL analytics in the last five years? What I found was an unbelievable story amazon.com/Football-Numbers-…

Jake Golday has only played 7 defensive snaps, yet the Vikings are raving about him. Why? Because they know if you can make plays on kickoff team, you can make plays on defense. Chatted with Jake about ‘teams purpleinsider.football/p/roo…

How does Jordan Mason impact the Vikings offense? KOC talked approach to Vikings trades. Plus plenty of room for your questions and takes. Live now. Come on by! Pres by @FanDuel Jordan Mason returns, KOC talks trades youtube.com/live/Dke3FTQCzik… via @YouTube

Justin Jefferson on return of offensive weapons: “I’m definitely looking forward to it, there’s so much talent out on the field”

Wrote about how the Vikings approached the offseason by throwing a lot on Kyler Murray's plate in order to find out what would work for him. The Vikings feel like they're starting to see it “The communication, I think really with him and the play caller, Kevin [O’Connell], has just grown as you’d expect it to." purpleinsider.football/p/the…

Fun time chatting with @MikeSilver about Brian Flores’ top defense and its unique build to fit him and what Flores’ future holds The Athletic's Mike Silver talks Brian Flores' unstoppable defense, future youtu.be/y0hb4t2IsR4?si=XLh1… via @YouTube

ICYMI

After the Vikings beat the Saints with another flawless day from Will Reichard, I noticed something: Vikings fans love their kicker. I decided to call 7 Vikings fans who lived through Gary Anderson’s miss to ask them why Will The Thrill is different Here are their stories: purpleinsider.football/p/wil…

ahem