@MaxLuthy

🥤 Rethinking Drink @drinkplink 🌏

 Vermont, USA
drinkplink.com
Joined July 2009
  • Tweets10.2K
  • Following2.2K
  • Followers2.9K
1KMedia
MaxLuthy retweeted
vasa@vasajurich7 Jun 2025
Summer 2022 BevNET showdown bringing the heat at Bristol Farms. I lined up and straightened y’all out @SteveMichaelsen lemonade was rippin’
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NOOOOOOOOOOOO 😂😂😂
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Welcome to the world of oligarchy.
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I know @homerfolmer loves it but we have an 80% bounce rate on the @drinkplink homepage ⛹️⛹️‍♀️⛹️‍♀️ drinkplink.com

PLINK! Hydration - Fizzy Electrolyte Tablets

PLINK! - The best tasting electrolyte tablets on the planet. Fruity and fizzy with 3x essential electrolytes. Non-GMO, 1g Sugar, Keto-friendly, 10 Calories. Award-winning flavors will enhance your...

drinkplink.com
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Gah. I am getting FB emails on failed orders in Spanish and can’t see where in Commerce Manager that’s set up… good fun!
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People are dunking on this take like it’s a tiny cracker in a plastic tub of queso
Austin Rief ☕️
@austin_rief16 Sep 2024
Mr. Beast and Logan Paul just launched a Lunchables competitor called Lunchly. Each box will contain PRIME and Feastables. This is going to crush it.
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🔥 DTC Roast opportunity! We’re about to do some work on the homepage. Any howlers you can spot? Quick fixes? How would you optimise for conversion? Best answer gets 3 month supply of Plink! drinkplink.com

PLINK! Hydration - Fizzy Electrolyte Tablets

PLINK! - The best tasting electrolyte tablets on the planet. Fruity and fizzy with 3x essential electrolytes. Non-GMO, 1g Sugar, Keto-friendly, 10 Calories. Award-winning flavors will enhance your...

drinkplink.com
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The only music I can work to these days is Liquid Drum & Bass, which has taken me by surprise tbf.
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DTC Twitter - we’re looking for a freelancer to support @drinkplink on brand content strategy and UGC on TikTok - crucially - we’d be looking for support in media buying for the top performers on META and TT. Who should I chat to?
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If Jilly Cooper wrote phishing scams 🐎
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Google Trends without context
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Replying to @AlexaKilroy
@drinkplink is on sale!
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It blows my mind how fully we went from Conscious/Earnest anti-sales in the 2010s to Cynical/Cheeky anti-sales in the 2020s. Do you think the somber, serious, “we need to do things differently” brand era will return? See @LastCrumbCookie today vs @patagonia 2011, @REI 2015
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Love this shot of @drinkplink from @growthbusterinc 💘
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For the next pandemic I vote for threadboi’s to be classed as Essential Workers. Here’s why 🧵
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What do you do under tornado watch alert? Feels a bit like: “Godzilla alert until 7pm EDT”. Context: I am from London.
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Without looking at the data, I would have assumed Athleisure had peaked a few years ago. But I DID just look and it’s still growing at a health clip. Anyone else surprised? 🤸 statista.com/topics/7765/act…
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Is this growth driven by @RosenZone buying a bunch of new running kit?
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I thought @lululemon had slowed too, but they are 🚀 statista.com/statistics/2912…
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Lots of great takeaways in here for F&B folks:
Joe Weisenthal
@TheStalwart10 Jun 2024
NEW ODD LOTS: HOW THE FOOD INDUSTRY IS PREPARING FOR AN OZEMPIC WORLD @tracyalloway and I spoke with professional flavor designer Barb Stuckey, who has been working with food companies to figure out what people on GLP-1s want (and don't want) to eat. bloomberg.com/news/articles/…

This Is How the Food Industry Is Preparing for a Post-Ozempic World

What do Ozempic users want to eat?

bloomberg.com
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