Midroll is now part of @SXMMediaGroup! Get access to SiriusXM, Pandora, Stitcher, and more, all under one brand. https://xitter.cf/t.co/JbaClVwIUN

Los Angeles, CA
Joined February 2013
Midroll retweeted
The biggest myth of podcasting: Podcasts can't be measured. @midroll's Paul Riismandel talks about being on the front lines and providing advertisers with the metrics they need to prove ROI. #AdweekVirtualSeries adweek.it/35EBUTb
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Today with @Stitcher at #IABReach "According to Veritone One data, host-read podcast ads are 4x more effective than produced ads, and this comes down to authenticity." - Conor Doyle, our SVP of Strategy & Investment
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.@Stitcher and @SH_Insights showing #IABReach attendees how host-read ads in podcasts increase brand lift, proving hosts are 'influencers' with an opt-in audience. #IABReach
Midroll retweeted
.@Oprah explains why podcasts are a powerfully immersive way to reach people in their daily lives, and shares a preview of what's to come from the Oprah Winfrey Network at @Stitcher's #PodcastUpfront
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At @Stitcher's #PodcastUpfront, announcer reads perform, but host reads outperform, per research by @SH_Insights & Stitcher. In a brand lift study, ads read by the show's hosts drove 91% more significant lifts than announcer-read ads for important brand health measures.
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At @Stitcher's #PodcastUpfront @RobLowe talks about one of the fun surprises he had with starting his podcast, "Literally!" – doing the ad reads, and making them his own.
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TUNE IN: Don't miss @Stitcher on Wednesday, September 9 for #PodcastUpfront. Hear from some of their hosts on why they love podcasting and get the first look at some brand lift data that demonstrates how well all podcast ads work. Learn more: bit.ly/IABPodcast2020 @Midroll
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Midroll retweeted
.@IAB Podcast Upfront has gone virtual & expanded into 3 days of exciting digital audio content. Media buyers will get to preview the latest in podcast programming from the biggest names in the digital audio arena. Request an Invite: bit.ly/IABPodcast2020 #PodcastUpfront
“This gripping and devastating story of Isadore Banks is a must listen. A stunning investigation into his murder eerily mirrors the racial injustice that sadly we still are experiencing today.” --Sanaa Lathan (@justsanaa), Award-winning actress stitcherapp.com/2NFVLsU
We're amplifying Black voices today, a thread of Black podcasters
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Midroll retweeted
Listen to the first episode of my new coronavirus edition of Science Rules! Today, we talk COVID testing. Plus, send me a voicemail about your experience living through the pandemic, on (201) 472-0785.
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When things are scary and uncertain, it’s important to remember the things that are sweet. Our new show, The Suga with @IAmTikaSumpter and @ThaiRandolph is out now. Listen on Stitcher: stitcherapp.com/thesuga
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This podcast changed my life! I’m thankful every week I get to be apart of this wild world and work with the most talented guests, engineers, editors and artists. Thank you to every person who’s helped create this world, @earwolf and anyone who’s given it a listen!#5yearsinfoon – at Chicago, IL
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Coming 2/24, get ready for @VerPod! Check out the video trailer now and don't forget to add the show to your favorites: stitcherapp.com/verified. youtube.com/watch?v=zz5EYYkd…
True Crime still leading the genre game for podcasts: And per poll of new listeners (less than a year) on @Stitcher getting younger, more female and are 30% diverse vs. 17% of those listening for a while. @Midroll CRO @sarahvm (who calls @Stitcher the OG of podcast networks).
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Great @iab 2019 Podcast Upfront yesterday! Thanks to presenters: @AuthenticShows, @espn, @iHeartMedia, @MarketEnginuity, @Midroll, @NPR, @PandoraBrands, @Slate, @WarnerMediaPods, @WestwoodOne, @WNYC & @WonderyMedia#PodcastUpfront
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“Our audience is getting younger, more female, and more diverse” @sarahvm, CRO, @Midroll on how the podcast universe is starting to change #PodcastUpfront @Stitcher
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Replying to @jennafischer
@jennafischer and @AngelaKinsey Hosts of @officeladiespod talk about their brand new series dropping today and tapping into The Office fan base at the 2019 @iab #podcastupfront @Midroll @Stitcher
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Don't miss the premiere episode of Reset. A new podcast from @Recode, @voxdotcom, and @Stitcher hosted by @adrs that explores the unexpected impact technology has on our everyday lives. Listen now: stitcherapp.com/2IOSchM
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Meet the hosts for the 2019 @IAB #PodcastUpfront! Mike Amico & Kelsey Hallerman from So I Heard This Interesting Podcast and Dan Pashman, @TheSporkful will guide you through the day. Find out more: bit.ly/2pg6Nfu @Stitcher @strawhutmedia
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