The AI-Enabled Data & Analytics Platform Made for Enterprise Marketing Teams
New York
Joined May 2013
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Daye North America used NinjaCat AI Agents to turn disconnected data into action.
Results:
💰 $1.5M+ sales impact
📉 80% less manual analysis
⏱️ 15+ hours saved/week
AI doesn't replace expertise. It amplifies it.
Case study: bit.ly/4vHlGTZ
We run NinjaCat on NinjaCat. Catch our first Glasshouse Live to see how AI agents support sales, product, and support—and which decisions our people own.
Catch the webinar recap: bit.ly/4eNOMLc
What happens when marketers stop spending their days managing spreadsheets and start engineering better ways to work?
On our latest episode, Keith Clay, SVP of Product and Operations at Overdrive Interactive, unpacks the marketing engineer mindset.
hubs.ly/Q04CrLbS0
30,000 downloads!
A huge thanks to everyone listening to NinjaCat's What Gets Measured podcast and to our incredible guests.
Help us reach the next 30K! Listen, rate, and subscribe.
hubs.la/Q04Csjrm0
What does it mean to think like a marketing engineer?
For Keith Clay, SVP of Product and Operations at Overdrive Interactive, it starts with questioning a familiar phrase: "That's just how agencies work."
Watch the full conversation - bit.ly/4iH3m9I
AI agents can monitor marketing campaigns, flag anomalies, and recommend action. But who's coordinating the work?
Our latest guide explores how an Agent Operating System brings AI agents, data, and governance together for enterprise marketing.
bit.ly/4BilmOZ
AI adoption is moving fast. AI transformation? 👎
Marketing has been here before. Tech arrives long before orgs figure out how to capture the real value.
What can 60+ years of advertising history teach us about AI?
READ ON -> bit.ly/4AUnv36
LATEST EPISODE - Greg Licciardi of the ANA talks about his new book, "Holy Grail of Marketing," and why every touchpoint matters.
Watch the full conversation -> bit.ly/4rFjYl8
Greg Licciardi of the ANA joins the NinjaCat podcast to talk about his new book, "Holy Grail of Marketing," unpack the Five Rs of Marketing—and explain how to gain the edge in the age of AI. | LISTEN --> bit.ly/4hhULID
How do marketers develop judgment in the age of AI? Jacey Berg, SVP of Strategy and Planning at Media Bridge Advertising, examines marketing technology’s impact on talent development, training, strategy and judgment.
🎧 LISTEN/WATCH --> bit.ly/4iP3tjV
Marketing data shouldn't just sit in a dashboard — it should act.
NinjaCat unifies your data + deploys AI agents that monitor, flag, and optimize in real time. 350+ new starter agents just dropped. And we're just getting started.
See what's new → hubs.la/Q04vYl0n0
AI has made everyone a builder. So “build vs. buy” is giving way to a better question: what’s actually worth building?
Build your agents. Build your expertise. Build your advantage.
Don’t rebuild the plumbing underneath it.
READ MORE --> hubs.la/Q04vz1XZ0
Copywriter and AI pioneer Jon Benson on the value of communication, mirror language, the myth of bad audiences, and why the competitive advantage in a saturated market is leveraging humanity and tech together.
🎙️ Listen/Watch Now: bit.ly/3STBo0j
What can AI agents actually do for marketing teams?
NinjaCat CEO Paul Deraval builds them live—showing how agents can create custom reporting, analyze performance, and proactively flag issues and opportunities.
→ Read recap + watch webinar: [bit.ly/45vcYgr]
NinjaCat Software retweeted
Feeding Your Proprietary Data To AI Is A Massive Enterprise Security Risk. Do This Instead hubs.li/Q04rf9Vt0 Written by Paul Deraval of @ninjacat_io
Carole Lawson, Co-Founder and Chief Data Officer of MarketStorm, joins What Gets Measured to explore why the marketing funnel no longer reflects how people buy—and what that means for marketers trying to understand performance.
LISTEN NOW -> bit.ly/4cdfyeE
Marketers are watching AI token costs.
Fewer teams are focused on context and asking what token usage actually reveal and how to leverage that data to guide marketing strategy.
Read the full article: hubs.la/Q04rr-wh0
In this clip from What Gets Measured, Robert van Ossenbruggen—evidence-based marketing consultant, and partner at The Commercial Works—explains why better marketing decisions require more than dashboards and KPIs.
Watch the full episode: hubs.la/Q04q-W2D0
Some agency headaches show up before you sign the contract. In this clip from What Gets Measured, Flying V Group CEO Robb Fahrion shares how his team evaluates fit during discovery.
Watch the full episode: bit.ly/4fx0cmf
Marketing didn't need another buzzword. It needed a new job.
The marketing engineer builds the data pipelines, ETL processes, governance, and AI-ready infrastructure that modern marketing depends on.
Our definitive guide: bit.ly/4w6lYnQ
How do you scale marketing across hundreds of accounts without delivering cookie-cutter work? | Robb Fahrion shares grounded advice on multi-account marketing, plus: hot takes about Arby's potato cakes? 🍟
🎧 Watch/Listen on the NinjaCat website: bit.ly/4vBfgW3