When it comes to cycling, do you have silly “Brand Loyalty”? I certainly do. Look, cycling kit is cheap compared to anything automotive. So I buy what I know works and what can be trusted to work! You may find good street tyres for 50 bucks, but I know Schwalbe tyres will deliver what they promise for an extra 50 bucks. I haven't had a single flat from a puncture with Schwalbe. The only flat I've had since switching to Schwalbe was when the inner tube split at the tube seam. So here are my Brand Loyalty recommendations; • Lights - Cateye. • Racks and Bags - Topeak • Tyres and Inner Tubes - Schwalbe • Road Tools - Topeak and Schwalbe • Home Station Tools - Parktools Yes, I pay more, but I know what I have works! Of course, a lot of this depends on the type of cycling you're doing. A weekend Lycra-clad crankwanker has very different needs than a commuter mule cyclist, and if you are only a fair-weather cyclist… well, you need a water bottle, lol! Thoughts, opinions, recommendations and rants are welcome in the comment section.