Content testing, audience tracking, forecasting, strategic consulting, and qualitative & quantitative audience research for the Indian M&E industry, since 2008.

Mumbai, India
Joined August 2009
After the success of Mahavatar Narsimha last year, Hanuman Ansh have delivered extraordinary box office success in 2026. But can the genre sustain its theatrical momentum going forward?, @shaileshkapoor questions ormaxmedia.com/insights/stor…
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Ormax Media retweeted
After the success of Mahavatar Narsimha last year, Hanuman Ansh have delivered extraordinary box office success in 2026. But can the genre sustain its theatrical momentum going forward?, @shaileshkapoor questions ormaxmedia.com/insights/stor…
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Ormax Media retweeted
The India Box Office Report: Top 5 highest-grossing films in Sep 2026 in India #thread
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Ormax Stars India Loves: Most popular male film stars in India (Sep 2026) #OrmaxSIL
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Ormax Media retweeted
Ormax Stars India Loves: Most popular female film stars in India (Sep 2026) #OrmaxSIL
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Indian entertainment industry is widely using content testing to make more informed & audience-centric business decisions. We have tested 1148 films & shows as on Oct 23, 2026 #TestEverything
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Ormax Stars India Loves: Most popular female film stars in India (Sep 2026) #OrmaxSIL
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Ormax Stars India Loves: Most popular male film stars in India (Sep 2026) #OrmaxSIL
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Ormax StreamView: Hunkkaar: The Roar (JioHotstar) has emerged as one of the best-sustaining limited series of 2026, with less than 15% drop in viewership from Wk +1 to Wk +2. Note: Views represent unique audiences in India who watched the show for more than 30+ minutes in the respective weeks.
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The India Box Office Report: Top 5 highest-grossing films in Sep 2026 in India #thread
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Read our detailed Sep 2026 box office report here: ormaxmedia.com/insights/stor…
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Ormax StreamView: Hunkkaar: The Roar (JioHotstar) has emerged as one of the best-sustaining limited series of 2026, with less than 15% drop in viewership from Wk +1 to Wk +2. Note: Views represent unique audiences in India who watched the show for more than 30+ minutes in the respective weeks.
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Ormax StreamView: Malayalam film Bethlehem Kudumba Unit (JioHotstar) has set a new benchmark, emerging as the most-watched non-Hindi film in India during its opening weekend on streaming. It is also the most-liked theatrical film in India in 2026 across languages, with an Ormax Power Rating (OPR) of 92 Note: Views represent unique audiences in India who watched the film for more than 30 mins. across all language versions during its opening weekend on streaming (Oct 2-4)
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