Professor at Ross School of Business, University of Michigan focused on marketing, strategy, technology, data science and analytics. All views are personal.

Joined March 2014
The Michigan Ross community is deeply saddened by the sudden passing of Professor and Associate Dean of Graduate Programs S. Sriram. He was a beloved faculty member since 2008. His care for the Ross community and its people was evident in all he did. record.umich.edu/articles/ob…
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Puneet Manchanda retweeted
Articles in Advance 07/26 (1 of 3) "Does Access to Human Coaches Lead to More Weight Loss Than With AI Coaches Alone?" by Anuj Kapoor, Sridhar Narayanan, Puneet Manchanda @anujcapoor @thesridharn @PManchanda_ pubsonline.informs.org/doi/a…
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The Marketing Area at @MichiganRoss is looking to hire at the Assistant Professor level (Quantitative Marketing) for a position starting in the 2027-28 academic year! The Area offers access to great researchers (both in Marketing and at the @UMich ),
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ample resources for research and teaching, a strong doctoral program and a collegiate and supportive environment, especially for young scholars. Application details here apply.interfolio.com/190085
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We hosted the 56th Haring Symposium last week. This annual event, focused on doctoral research, welcomed PhD student presenters, discussants, & faculty reps from 20 universities. Participants heard special addresses from @PManchanda_, Shane Wang, @rebecca_reczek, @alokrsaboo.
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Thanks to @UCLSoM for this piece expanding on the press coverage our paper on @MichelinGuideUK stars received on multiple press outlets recently. @FRANCE24 @thetimes @DailyMail @JapanToday mgmt.ucl.ac.uk/news/michelin…
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The Marketing Area @MichiganRoss is looking to hire at the Assistant Professor level (Consumer Behavior track) for a position starting in the 2026-27 academic year! The Area offers access to great researchers (both in Marketing and at @UMich),
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ample resources for research and teaching, a strong doctoral program and a collegiate and supportive environment, especially for young scholars. Apply at apply.interfolio.com/173409
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I have now put in the inquiry to the @DTE_Energy 's Vegetation Department as instructed. I hope that I don't get bounced around any more and the problem is resolved soon.
Sent you all the details that you asked for as well. I can't send a picture via DM, so please look at the picture attached to the first message.
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Sent you all the details that you asked for as well. I can't send a picture via DM, so please look at the picture attached to the first message.
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Just sent it.
Replying to @PManchanda_
Hello Puneet. We are happy to look into this for you. Please send us a private message. xitter.cf/messages/compose?recip…

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I am trying to get this problem resolved with the folks @DTE_Energy for the last few weeks. A tree branch was dumped on our front lawn & they do not seem to be doing anything about it. I got an email saying the issue was resolved but when I call 8004774747, the menu doesn't work!
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We at @michiganross Executive Education continue our long-term relationship with @BilkentUnivrsty's Faculty of Business Administration's EMBA program! I had an amazing two days with the 2025 batch covering topics spanning competitive strategy, marketing, tech, innovation & data
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analytics (via a fast paced simulation). As always, the students were full of energy, curiosity and enthusiasm, enriching the sessions by sharing their experiences from a diverse set of companies and industries. Thanks to #ÖrsanÖrge (who has been the champion of this program
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right from the beginning), #GabrielleShoucair and #CathyWebb for the fantastic leadership, organization and support. #NicholasHamiltonArcher
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Thanks to @michigan_public (@NPR)'s @sarahcwiek for great coverage of my @Mrktng_Science paper w/ #YuSong! As we show in the paper, social media sites benefit from carrying news as that increases engagement and content creation for non-news content.
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