next gen marketing OS powered by video intelligence🧃🍊🍉 https://xitter.cf/t.co/XHdGAcewlI
New York, NY
Joined February 2022
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Plot retweeted
Excited to see @_bymegan + @plotworkspace launch Creator Intelligence 🚀 Built on Plot’s video social listening to automate creator workflows end to end by actually understanding what creators post. Already in use by @benefitcosmetics featured in @Adweek
xitter.cf/PlotWorkspace/status/2…
Today @Adweek announced the launch of our latest product: Plot Creator Intelligence 🚀
The story features SVP Global Marketing and Communications Toto Haba from Benefit Cosmetics and how their team is using Plot to bring agents into creator workflows.
Creator Intelligence is built on top of Plot’s video intelligence to help brands:
→ Source highly specific creators based on what they actually post, say and use
→ Vet creators across their content, UGC, partnerships and the web
→ Track campaigns, gifting, seeding and Stories, even when the brand isn’t tagged
We’ve been building and testing this with our customers for the last several months and we’re excited to finally share it.
Thank you Toto and the Benefit team for building with us and @BereccaStewart for telling the story!
Read the Adweek exclusive + Benefit case study 👇
Today @Adweek announced the launch of our latest product: Plot Creator Intelligence 🚀
The story features SVP Global Marketing and Communications Toto Haba from Benefit Cosmetics and how their team is using Plot to bring agents into creator workflows.
Creator Intelligence is built on top of Plot’s video intelligence to help brands:
→ Source highly specific creators based on what they actually post, say and use
→ Vet creators across their content, UGC, partnerships and the web
→ Track campaigns, gifting, seeding and Stories, even when the brand isn’t tagged
We’ve been building and testing this with our customers for the last several months and we’re excited to finally share it.
Thank you Toto and the Benefit team for building with us and @BereccaStewart for telling the story!
Read the Adweek exclusive + Benefit case study 👇
Rebecca Stewart at @Adweek announced our $10M fundraise this morning!
Video is where conversation about your brand is happening. Enterprise brands can see everything with Plot.
Plot’s giving marketing teams the ability to easily understand their impact.
Co-led by @xyz_vc + @mischief_usa, with @sevensevensix and @ACME.
5 AM lines, cleared-out shelves, resale listings climbing into the hundreds. Accounts dedicated to tracking restocks. shoppers racing from store to store, hoping to get lucky...
All of it orbiting a canvas tote from a grocery store.
In our new Plot report, we track over a thousand TikTok and Instagram posts about the Trader Joe’s tote bag across six months to understand how a $2.99 bag started behaving like a sneaker drop.
