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When “Storm” — a seven-and-a-half-minute music video starring Swedish rapper Yung Lean and directed by Romain Gavras — debuted in April, it seemed like a celebration of all the things AI supposedly couldn’t fake: sweat, luck, and the swagger of a guy who knows how cool he looks standing still.
But once people started calling “Storm” something AI couldn’t do, AI companies seemed to take it personally. “The tech people were like, ‘Oh yeah? AI could never?’ Then they started replicating it,” Gavras said. “So we were forced into this conversation. It’s a nightmare.”
In September, social media was flooded with clips that re-created a half-minute from “Storm” — Lean’s cigarette, his walk up the steps, the dance explosion behind him — with the same choreography and camera moves but with Lean and his classmates replaced by strangers, pets, celebrities, and worse. Many of the clips were made with a tool called Genjutsu, which was released in late August by the AI video company Higgsfield. As the trend took off, other AI apps began offering ready-made “Storm” templates of their own.
It’s a glimpse of a future in which people can lift an artist’s style, or even their entire personality, as easily as they once downloaded mp3s. Gavras finds it “fascinating and depressing — it’s like Prometheus stealing the fire.”
Read the full story: nymag.visitlink.me/6-cKhK
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Le siècle de Costa-Gavras : une série à voir en accès libre sur le site d'Arte @ARTEfr
youtu.be/PAamYsf1d0U?si=4cQH… via @YouTube
romain gavras retweeted
You better believe I interviewed Romain Gavras. We talked about SACRIFICE, Chris Evans, ATHENA, music videos, the ending of ATHENA, his childhood, his father, the legacy of ATHENA, his early relationship with Chris Marker, his love of DIE HARD, the criticisms of ATHENA...
Here's a gift link. vulture.com/article/romain-g…
romain gavras retweeted
‘It’s presumptuous to think films can change the world,’ says director Romain Gavras. With his new film ‘Sacrifice,’ he balances the idealism of his upbringing with the urge to watch it all burn. vulture.com/article/romain-g…
romain gavras retweeted
What if the solution to all the world’s problems was to throw people into a volcano? In Romain Gavras’s new film Sacrifice, ecoterrorists take the rich and famous hostage at a gala. To mark the film’s release, he talks to Robert Pattinson about Tarkovsky, memes, and deodorant.
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Romain Gavras’ ‘SACRIFICE’ is now on Netflix.
Starring Chris Evans, Anya Taylor-Joy, Vincent Cassel, Ambika Mod, John Malkovich, Charli xcx and Salma Hayek Pinault.
SACRIFICE, a film by Romain Gavras, is now on Netflix in the US and France.
Starring Chris Evans, Anya Taylor-Joy, Vincent Cassel, Ambika Mod, Sam Richardson, Jonatan “Yung Lean” Leandoer, Jade Croot, Miriam Silverman, John Malkovich, Charli xcx and Salma Hayek Pinault.
romain gavras retweeted
Chris Evans is a funny actor, but the movies he is in don’t always take advantage of this fact. Now, with Romain Gavras’s strange and spectacular ‘Sacrifice,’ co-starring Anya Taylor-Joy, the actor gets one of his best roles in years. vulture.com/article/review-c…
The volcano demands an offering.
Chris Evans, Anya Taylor-Joy, Vincent Cassel, Ambika Mod, Sam Richardson, Jonatan “Yung Lean” Leandoer, Jade Croot, Miriam Silverman, John Malkovich, Charli xcx and Salma Hayek Pinault star in SACRIFICE. Directed by Romain Gavras.
Coming to Netflix in the US and France on October 16.



















