@RachelCreates

New media 🎬 Founder @HumanLayerMedia 🎥 Prev. Onchain Media 💼 Author 📖 @xmaquina Host 🎙️ @ElevenLabs Ambassador 🎨 @claudeai Community Media 🧡

t.me/onchainmediaco
Joined November 2020
  • Tweets25.2K
  • Following7.5K
  • Followers15.2K
5.6KMedia
The @claudeai Community Creator Summit during LA @Techweek_ was a huge success! Grateful to have been part of the experience, providing media coverage and capturing the people, stories, and creativity behind it all 🧡 Creators received $100 in API credits to bring their ideas to life, and we got to hear firsthand how AI is improving the creative process and opening up new possibilities for creators! Huge thanks to all organizers, hosts, collaborators, and everyone who made it possible: 🟧 @EvanGrenda 🟧 @travcjohnson 🟧 @TechSpace___ 🟧 Sam Freeman 🟧 @createdbymason 🟧 @byhackathonco 🟧 @gracepace_ 🟧 @DsgnBuddies 🟧 Fellow media contributors & everyone else who made this possible! Special thanks to the @Verizon Innovation Lab for hosting us and providing a space to bring this creative community together! 🎬 Media by @HumanLayerMedia
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Rachel retweeted
Xan@lxrd_xann2h
Rachel always putting herself out there! 👏
Rachel
@RachelCreates5h
Had a blast interviewing incredibly talented creators & passionate community organizers at the @claudeai Creator Summit during LA @Techweek_ 🌴 Grateful for the conversations & the opportunity to help tell the stories of the humans behind the tech. More content loading! 📶
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New clip drop from LA @Techweek_ 🟧
Rachel
@RachelCreates5h
Had a blast interviewing incredibly talented creators & passionate community organizers at the @claudeai Creator Summit during LA @Techweek_ 🌴 Grateful for the conversations & the opportunity to help tell the stories of the humans behind the tech. More content loading! 📶
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Owning 100% of your time is the biggest flex in the modern era.
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Sahil Bloom
@SahilBloom18h
Underrated life advice: Keep a list of the people who believed in you early. The teacher who pushed you. The boss who took a chance. The friend who told you to go for it. Every now and then, reach out. Update them. And tell them just how much you appreciate what they did for you.
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my prediction for tech: after companies have hired storytellers, the next in-demand role will be community builders. a compelling story is nothing without an active fan base.
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Excited to go live for a conversation covering: 🟧 The growing @claudeai community 🟧 Highlights from LA & SF @Techweek_ 🟧 @travcjohnson’s story 🟧 What’s he’s building at @aurapathai & @claudesocal We can’t wait to dive into everything! RSVP below and tap in ⬇️
Rachel
@RachelCreates5h
Beyond excited to be hosting our next @HumanLayerMedia livestream featuring @claudeai community legend @travcjohnson 🧡 We’ll be diving into what he’s building at @aurapathai, his work organizing tons of events for the @claudesocal Community, a recap of our @Techweek_ activations & more! Tune in at 8:15AM PT | 11:15AM ET ⏰ RSVP below 👇
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Beyond excited to be hosting our next @HumanLayerMedia livestream featuring @claudeai community legend @travcjohnson 🧡 We’ll be diving into what he’s building at @aurapathai, his work organizing tons of events for the @claudesocal Community, a recap of our @Techweek_ activations & more! Tune in at 8:15AM PT | 11:15AM ET ⏰ RSVP below 👇
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Had a blast interviewing incredibly talented creators & passionate community organizers at the @claudeai Creator Summit during LA @Techweek_ 🌴 Grateful for the conversations & the opportunity to help tell the stories of the humans behind the tech. More content loading! 📶
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rich in life because I get to show up everyday —> to the job I built —> in the clothes I pick —> at the time I want —> with the clients I love 🧡
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Guys, it's 2026 Stop hiring people who can't speak proper English to lead your main programs Stop hiring people who can't speak proper English to build your community in English Stop hiring people who can't speak proper English to recruit and build your team Stop hiring people who can't speak proper English to lead (a team)/ your marketing Stop hiring people who can't speak proper English to run your ambassador program with global ambassadors Stop hiring people who can't speak proper English to be the face of your company Stop hiring people who can't speak proper English to be your dev rel and Stop hiring rude people, especially in customer facing roles I don't know who else needs to hear this, because after 5 years in Web3, I still need to say this and it makes me real sed.
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Replying to @RachelCreates
Rachel was the only person I considered as my first guest…. She’s also my first fan and the one person that motivated me to JUST START!
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Ok, big moment for my friend and incredibly talented videographer @adrianrobison 🔥 After years of us working together on various projects, he is now launching his own podcast, and I am honored to be the first guest on the show. He said he wanted to start his own show, after spending 15+ years producing media for other people. I continuously reminded him for 9 months to just start until the day finally arrived. @prototype__v1 is special because it nods to the fact that we’re all works in progress. We are all constantly iterating, evolving, and growing. In this pod I discuss my journey founding @Onchain_Media for 2 years, the new chapter of starting my new company @HumanLayerMedia, we discuss his viral @Nike commercial he made with @2chainz’ former manager @CharlieJabaley and more. This one is really special, and if you take anything away from this episode let it be: JUST START! 🚀
Prototype__v1@prototype__v115h
Episode one of Prototype-v1 is live. I made a fan-made Nike ad for $1,650. It landed @CharlieJabaley a Nike deal. I'd never told the story on camera, until now. With @RachelCreates. Hosted by @adrianrobison.
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The future of AI is being built by creators 🧡 Human Layer was on the ground at the @claudea Community Creator Summit during @Techweek_, capturing the people, ideas, and stories shaping what’s possible with AI. Human-centered storytelling for the next era of tech 🎬
Rachel
@RachelCreatesOct 18
The @claudeai Community Creator Summit during LA @Techweek_ was a huge success! Grateful to have been part of the experience, providing media coverage and capturing the people, stories, and creativity behind it all 🧡 Creators received $100 in API credits to bring their ideas to life, and we got to hear firsthand how AI is improving the creative process and opening up new possibilities for creators! Huge thanks to all organizers, hosts, collaborators, and everyone who made it possible: 🟧 @EvanGrenda 🟧 @travcjohnson 🟧 @TechSpace___ 🟧 Sam Freeman 🟧 @createdbymason 🟧 @byhackathonco 🟧 @gracepace_ 🟧 @DsgnBuddies 🟧 Fellow media contributors & everyone else who made this possible! Special thanks to the @Verizon Innovation Lab for hosting us and providing a space to bring this creative community together! 🎬 Media by @HumanLayerMedia
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Looking forward to hosting another episode of Robotico Live with @jess_xmaq tomorrow! 🤖 We’ll be covering the latest in humanoid robotics, sharing highlights from @Techweek_, and looking ahead to upcoming robotics events in Dubai that Jessica will be attending. Tap in tomorrow at 7AM PT | 10AM ET! 👇
XMAQUINA
@xmaquinaOct 21
Robotico Live returns tomorrow. @RachelCreates and @jess_xmaq cover the latest news and developments across humanoid robotics. October 22 4 PM UTC
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Episode one of Prototype-v1 is live. I made a fan-made Nike ad for $1,650. It landed @CharlieJabaley a Nike deal. I'd never told the story on camera, until now. With @RachelCreates. Hosted by @adrianrobison.
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I started a podcast…. Some episodes will be with guests, others not…. This is episode 1, hopefully many more to come. Special thanks to @RachelCreates for pushing me to JUST START…. Starting is the hardest part, and for 9 months she pushed me to just say “f-it” and just do it
Prototype__v1@prototype__v115h
Episode one of Prototype-v1 is live. I made a fan-made Nike ad for $1,650. It landed @CharlieJabaley a Nike deal. I'd never told the story on camera, until now. With @RachelCreates. Hosted by @adrianrobison.
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Rachel retweeted
XMAQUINA
@xmaquinaOct 21
Robotico Live returns tomorrow. @RachelCreates and @jess_xmaq cover the latest news and developments across humanoid robotics. October 22 4 PM UTC
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attention is everything. we’ve cracked the tech / automation side of things with ai; and now creators, storytellers, media and distribution are becoming increasingly important.
Amy Hua
@wenyanhhOct 19
its crazy that the top AI labs automated everything, yet no one has cracked marketing even the top ai labs still need humans writing briefs, designing things, tons of video editors attention is everything
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Rachel retweeted
Ryan
@ryangrowthhOct 20
𝕏 just released its new Creator Academy. Basically, a collection of resources to help creators on 𝕏. I went through all of it. Here's what you need to know if you want to grow, earn & convert an audience:
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Head of Content is becoming the most in-demand hire in tech right now. I’m on 20+ calls a week with founders and their marketing leads, and the reason comes up on almost every one. Building got cheap, a small team is now shipping so many new products and features. A founder put it to me pretty plainly last week: "The tech isn’t the hard part anymore, anyone can copy it. The hard part is getting people to use it." At the same time, buying attention keeps getting more expensive. Ads costs are rising. Influencer marketing, especially in tech niches, are through the roof. So companies are doing the math. They can either pay an influencer 5k for one creator sponsored video on YouTube, or they can hire a fulltime person to lead all their content efforts on social media. These companies are realizing the importance of building a channel they own, and they need someone who can take full ownership of this growing priority.
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