Strategic comms architect. Crisis strategist. Creator of #OscarsSoWhite. I help organizations find their voice when it matters most.
Los Angeles, CA
Joined March 2010
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April is the strategic communications architect that brands & orgs call when the message has to land & the stakes are high. Creator of #OscarsSoWhite. Crisis strategist. Cultural advisor. Available for consulting, speaking, moderation, & media commentary.
ReignOfApril.com
April retweeted
Welp.
Now, let’s see how the #Cavs play with a lead, because the last two games were comeback efforts that demanded their full attention, unlike the first couple of contests where they were in front, but too comfortably. Hawks look absolutely lost offensively, but there’s 36 minutes left.
April retweeted
Evan Mobley has made four or more triples in back-to-back games for the first time in his career. He's 5-of-6 from distance tonight.
It's here.
April retweeted
Meleek Thomas (right foot soreness) is OUT. Jaylon Tyson (cervical strain) is AVAILABLE for the #Cavs tonight against the Hawks. #LetEmKnow
April retweeted
The latest episode of the podcast dives deep into why this development for Evan Mobley is so crucial for the #Cavs’ spacing, lineup constructions, and more.
@JimmyWatkins95 and @EjElite1 touch on every element that you don't want to miss. #letemknow
podcasts.apple.com/us/podcas…
April retweeted
#Cavs fans have been waiting for an offensive leap from Evan Mobley since he was drafted No. 3 overall in 2021.
@EjElite1 believes it could finally be here as he unlocks his 3-point shot, and the impact on the ceiling of Cleveland's offense would be immediate. #letemknow
April retweeted
A tale of two halves once again.
Cleveland earns a 121-111 victory over the new and improved Wizards. The #Cavs trailed by as many as 13 early.
Peyton Watson's activity and scoring, Evan Mobley's 3-point shooting and Meleek Thomas not being a one-hit wonder were all keys.
April retweeted
Offensively, Peyton Watson is keeping the Cavs in this game. He's got 14 of 16 points in the second quarter. Cleveland has only scored 23 total in the period.
Defensively, it has been Jarrett Allen. Allen has two blocks in the quarter.
Other than them, this hasn't been pretty
April retweeted
Alex Sarr looks muchhhhhhh different than in his first two seasons in the NBA, in the best way possible. Good hoops thus far.
April retweeted
At the scorer's table for the Cavs: James Harden, Tyrese Proctor and Jarrett Allen.
They will replace Meleek Thomas, Donovan Mitchell and Evan Mobley.
April retweeted
I'm getting ready to say some egregious things about Evan Mobley's development from beyond the arc. He's already made 3 triples, and his 3-point percentage is currently better than at the free throw line for the season.
The leap, at least for his shot, may be here.
April retweeted
The Wizards are running their offense through No. 1 overall pick AJ Dybantsa in his NBA debut because Harden has the initial matchup.
The rookie has nine points in the first six minutes against the #Cavs.
April retweeted
Our past informs our present to inspire our future
A year ago we launched Queer History Archive @RustinCenter
Proud to welcome @AndrewZwicker @NJSenDems
to help amplify inspirational intersectional
Black Queer Civil & LGBTQIA+ Rights Pioneer
Bayard Rustin
youtube.com/watch?v=hGVzD7M_…
April retweeted
AJ Dybantsa's first #NBA points come by way of the charity stripe.
April retweeted
The #Cavs have spent years searching for a defensive wing that fits best in their starting lineup.
@JimmyWatkins95 believes that, through three games, Peyton Watson has shown a combination of skills that neither Isaac Okoro nor Dean Wade displayed in Cleveland. #letemknow
April retweeted
CORRECT THE MAP:
CALL FOR APPLICATIONS: A FAIR MAP IN AFRICAN #LANGUAGES (AFRICANOPHONY)
Let’s make it known in all African languages: #Swahili, #Wolof, #Yoruba, #Hausa, #Amharic, #Lingala, #Bambara, #Ewe, #Twi & #Fante, #isiZulu, #Ibo, #isiXhosa, #Afrikaans, #Xitsonga +more!
* A fair map means more #truth, pride, dignity... and education for future generations.
* Share this message, and let’s mobilize to translate #EqualEarth into #African #languages!
April retweeted
THANK YOU! 🙏🏾
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Theafricandream.net extends our heartfelt appreciation to the Smithsonian Folklife and the National Museum of African Art, Smithsonian Institution for an incredible evening program — Stars, Stripes, and Stadiums: America's 250th & FIFA 2026.
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This was indeed a powerful celebration where culture, sport, and history collided — bridging Africa, America, and the beautiful game of #Soccer/#Football ( capitalsportsphotos.com/the-… ) as we looked toward America 250 and #FIFA2026WorldCup through #SportsPhotography.
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Thank you to the entire Smithsonian team for hosting us, more to come with the #Smithsonian in 2027 and beyond...
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cc| @Smithsonian @SmithsonianMag @NMAAHC @SmithsonianFolk @ghanartistsclub @ghana_museums @FIFAcom @CAFCLCC @_AfricanUnion @AmeyawDebrah
April retweeted
Meleek Thomas' #NBA debut may have shifted the #Cavs' hierarchy for backup-guard minutes.
@ChrisFedor weighs in on the organization's level of trust in Craig Porter Jr., who is in his fourth season in Cleveland yet has been passed over countless times. #letemknow
