digital strategist, programmatic champion, listener, idea connector, always curious, advertising focused, live 3 or 4 days in 1

The Nations Capital
Joined February 2009
Erik Requidan retweeted
In adtech, cynicism is the default. Cynical takes sound smart. They get likes, which feeds the algorithm (thus your feed) and the ego. There is a darker side to this. Stay in that mindset too long and it becomes identity. Cynics lose the ability to see progress, let alone possibility. Optimists build, explore, win. Eyes open at all times but default optimism.
I see too much negativity on my feed across all social media. A lot of people are just trying to bash their competition or anyone that remotely threatens them. You know why you never see me speak badly on my direct competition? I don't fear competition, results speak for themselves. How about everyone focuses on the good things going on in the industry rather than just using negativity for clout. I apologize for the rant, but damnnnn it annoys me.
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Erik Requidan retweeted
My Prebid baby is growing up 🥺
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Erik Requidan retweeted
Many takes to be had here. But today mine will be: the internet is NOT free. It's supported by one of the four, pick one: -Advertising -Subscriptions -Commerce -Donations – at Los Angeles, CA
🚨 SCOOP: X, formerly known as Twitter, will begin charging new users $1 a year to access key features including the ability to tweet and retweet fortune.com/2023/10/17/twitt…
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Erik Requidan retweeted
Kicking off #OpsNYC, @airgups23 empowers attendees with a framework to call BS on ID solutions* *He's not saying identity won't work, but more that there's too much BS floating around and no one knows the future. So get educated and get a diversified approach! – at Manhattan, NY
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Erik Requidan retweeted
LUMA's Digital Media Summit is next Tuesday. We have an all-star speaker lineup, amazing content and a few surprises in store, but the real draw is the CEO participants like no other event. I can't wait! docsend.com/view/ea98yhv6u77…
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I appreciate that all three of @AdtechGod ‘s accounts follow me so closely.
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Erik Requidan retweeted
Catch the @MinorityRPRTPod hosts, Erik @Requidan and @kerel_cooper, on the mainstage at #pubforum Miami in just two weeks. The pair plans to discuss making strides in ad tech with Chris Contreras. #PubForum #minorityreport #adops bit.ly/3Y4y9zM
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Erik Requidan retweeted
Replying to @BradAT
Data path or demand path? The latter is already 4 years old :) youtu.be/j21WfMULZDU And for the actual first known appearance of DPO: adexchanger.com/the-sell-sid… by @Requidan – at Los Angeles, CA
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Erik Requidan retweeted
Replying to @BradAT @Requidan
I see a path forward for the Data Path Optimization TLA :)
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We are still reliving all the fantastic moments from our time at @advertisingweek! Congratulations once again to our clients for taking home some incredible honors for The @adexchanger Awards! Shout out to @MediaTradecraft @Requidan and @GoodLoopHQ @GoodLoopAmy. #awnewyork
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Erik Requidan retweeted
THE 2022 ADEXCHANGER AWARDS WINNERS UNVEILED! Congratulations to the best of the best in the digital marketing and advertising industry. View the winners here: adexchanger.com/go/awards-20… . . . #AdExchanger #ADXAwards #AdExchangerAwards #adtech
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Erik Requidan retweeted
Replying to @lynneluvah
@lynneluvah spoke with @Requidan, CEO & Founder of Media Tradecraft, about how his organization helps revenue ops folks deal with change. Read the article below. #revops #programmatic #thirdpartycookies admonsters.com/future-of-rev…
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@EvergreenandOak is proud to celebrate Hispanic Heritage Month with our client @MediaTradecraft! @MediaTradecraft CEO and founder @Requidan's work is defined by innovation when it comes to the next generation of #digitalmedia. evergreenandoak.com/eo-celeb…
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Erik Requidan retweeted
Just reviewed @kerel_cooper's KEYNOTE presentation for #admonstersops and couldn't be more excited. Be there at 9 AM on Tuesday: admonsters.com/events/2022-o…
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An amazing @happensinadops newsletter this week. Well worth subscribing to. tinyletter.com/happensinadop…
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Erik Requidan retweeted
Best news of my day is that @happensinadops has an amazing newsletter out (jealous of how he writes his vs my style). He riffs off @Complex's Alex Mason's post on Linkedin which is also a must read. It's time for these voices to be amplified! #Preach!
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Listen to your 3 Favorite Podcast Host Now!!!!! @MinorityRPRTPod @kerel_cooper @Requidan ayyyyyyyeeee!!! 👏🏽👏🏽🔥😬🌟🦄
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