Pamela Brookstein’s follow-up: home buyers don’t understand #energyefficient #highperforming home FEATURES and don’t rank them highly. But they love — and rank highly — the BENEFITS.
@JoinBPA #CEDH conf @ElevateNPO
Pamela Brookstein of @ElevateNPO speaks to the need for engaging marketing materials that communicate the benefits of #highperforming features in the home sale — e.g. a @pearlcert home sells for a higher price due to the certification.
@JoinBPA #CEFH conf
“Don’t bury the lede.” @wcaseymurphy, Senior VP at @pearlcert, discusses how #energyefficiency and #solar contractors need to connect with homeowners over the things owners care about — not usually energy efficiency or savings.
At @JoinBPA’s #CEFH conf
.@ChrisDorsi1 and @Joe_Medosch beginning the discussion about the big picture and long-term plan on the first day of #HabitatX 2019. Great to be here with an amazing group of committed #energyefficiency and #healthyhome professionals!
First session of the 2019 #NCIsummit kicked off by @msweil — the @pearlcert team is delighted to be here in Orlando with this group of great #HVAC professionals
Expert appraiser @sadomatis giving a shout-out to @pearlcert’s business model and Virginia appraiser study during her keynote speech at the #RESNET19 conference
One key trend from a quirky 2017: community #solar booms, accounting for 19% of US non-residential solar capacity installed in 2017 (up from 5% in 2015)
Graph and story from @greentechmedia
sgq.io/4m9keSY via @greentechmedia
Steve Cowell of @e4thefuture suggesting ways to advance #energyefficiency and #solar in New York with @EfficiencyFirst and #BPCA members at #HPCNY18
.@LauraStukel facilitating a discussion on cutting edge methods for transferring #energyefficiency & #solar data to the #MLS #visiblevalue
Amit Gupta of @Aeroseal_llc at packed opening of the Success Summit in Chicago. Highlight: 750k homes improved and millions of dollars saved










