From spotting an oral-care gap to reaching customers across India. See how Oracura built its D2C business by selling on Flipkart. Zyada mat socho, Flipkart pe becho. #SellOnFlipkart

When we say “Transform Daily” at @oracura, I believe we have to hold ourselves to that promise as a business, too. Over the last three months, we’ve been working on two priorities together: improving the economics of the business and refreshing how our brand shows up in the world. We’ve improved CM1 and CM2 while building a new wordmark and a refreshed website. For me, these belong in the same conversation. Building a business means paying attention to the margins that allow you to keep investing, as well as the identity and experience that give customers a reason to choose you. As leaders, we have to make room for both and deliver on both. Seeing this come together makes this an important moment for us. Our refreshed identity gives @oracura a new expression, and our new website brings that expression into the way people discover and experience the brand. Alongside that visible change, we’re building a stronger economic foundation for what comes next. “Transform Daily” captures how we want to keep building: questioning what can be better, following through on those decisions, and making progress consistently enough that it adds up to something meaningful. Proud of the team for what we’ve accomplished over these three months. There’s a lot of work behind this moment, and I’m excited to finally share this next chapter of @oracura with you.

kash काश kash There would have been solution like GLP for hyrox 🥹😬

Can you count the Japanese Koi fish in this pond image @grok? I normally spend quite measurable time around this pond Wife says there is डोमकावळा who keeps roaming around whenever we are not around and apparently has his own feast here (reason of scale down koi population) We had 11 sucker-mouth fish and now there are hardly 4 We moved 70+ Koi, sucker fish and around 20 guppies into this pond Interestingly only the guppy population growth seems to be scaling 4X Our ancestors say that during Shravan, fish enter breeding phase which is one reason many Indians traditionally avoid fish and non veg during this period I’m not sure how scientifically accurate that generalisation is but looking at the number of baby guppies here, these guys definitely seem to be in breeding mode! But @grok, one question millions of Indians change their diet during this time, should our oral care routine change too? My take: No Whether veg or non veg food daily oral care remains essential and shouldn’t change Carb heavy/fermentable foods can contribute to plaque and caries risk, while meat and other foods can sometimes lodge between teeth so regardless of the diet: Floss + brush + tongue cleaning with gum care should be regular routine🦷❤️ even though i have my own struggles maintaining healthy food habits and following a fitness routine🥹

This is how an avg Indian celebrates potluck day in the US

🧴 Colgate taps @BomShavingCo to revive Palmolive’s D2C play 👇 Colgate-Palmolive India has partnered with D2C startup Bombay Shaving Company to drive Palmolive’s D2C and ecommerce business, as the FMCG major looks to revive the underperforming personal care brand. Under the partnership, Bombay Shaving Company will manage consumer-facing advertising and customer relationships across D2C and ecommerce, while Colgate-Palmolive will retain control over modern and general trade, traditional advertising, product innovation and supply chain. Colgate-Palmolive India MD & CEO Prabha Narasimhan said the company had struggled to understand the D2C “flywheel” and sees the partnership as an opportunity to learn from its digital-first partner. The companies already have a strategic relationship, with Colgate-Palmolive Asia Pacific holding a 14% stake in Bombay Shaving Company. 🔗 To read the article in detail, click here: 4-2.co/4x4Ypfv #D2C #Ecommerce #FMCG #Colgate #News

@oracura @SagarAwatade have been using electric toothbrush for over an year now and can saw although it clans teeth well is all good but the amount of mould build up inside neck ever 2 days is insane and makes me rethink about hygiene and going back,do something abt it