Sam retweeted
The Market Research Society has launched a survey on individuals’ experiences of equality, diversity, inclusion and belonging in the market research industry, to assess the sector’s progress on diversity:
research-live.com/article/ne… #mrx
Sam retweeted
Most of the time the main use of data is to defend, not to learn more, inspire new ideas etc
We need a cultural shift towards risk taking, ambition, exploration, empathy, not arse covering.
Sam retweeted
This brand once held the Guiness Book of World Records for longest unchanged packaging. And now someone has gone and ruined it linkedin.com/feed/update/urn…
Sam retweeted
The Market Research Society has appointed Georgina White, director of customer experience and insight at Holland & Barrett, to its main board:
research-live.com/article/ne… #mrx
Sam retweeted
Kantar is the largest UK market research company by turnover, according to league tables published in the Research Live Industry Report 2024, with a 9.9% rise in UK turnover among the top 100 agencies:
research-live.com/article/ne…
Sam retweeted
More on Commercial Innovation here
open.spotify.com/episode/2rw…
Sam retweeted
Marketing data and analytics company Kantar has named Sam Curtis as head of its digital analytics practice:
research-live.com/article/ne… #mrx
Sam retweeted
Less than one in three 16-24 yr olds rating themselves as progressive? That’s something you won’t read in an industry ‘Gen Z’ report.
To follow on from my video yesterday. A short video explaining another finding from our latest research.
@burstyrbubbleuk
Sam retweeted
What’s the worst Ad copy you’ve seen in a while and why is it “Alex Morgan doesn’t just score goals on the pitch, she also lives to score them when not out on the field with her drive for e-mobility.”
Alex Morgan doesn’t just score goals on the pitch, she also lives to score them when not out on the field with her drive for e-mobility. Stay tuned and find out how you can lower your carbon footprint just like Alex.
#GoaloftheCentury #HyundaiFootball #TeamCentury
Sam retweeted
“Gen Z all the way to boomers really expect brands to take a stand on societal issues.”
Oh wait...
Sam retweeted
THE MRS AWARDS 2022 ARE OPEN FOR ENTRIES! Submit by 4 July and make a clear statement about your impact on business and society in these challenging times. With thanks to our Principal Sponsor @CintGroup. Read on for new and updated categories. mrsawards.awardspro.co.uk/ #MRSawards
Sam retweeted
The MRS Operations Awards 2022 are open for entries! Brought to you this year thanks to Principal Sponsor @RONINdata and including new catgeories for Viewing Facilities and Sustainable Operations. Enter by 31 May. mrs.org.uk/awards/oppies #Oppies
ALT MRS OPERATIONS AWARDS 2022 - Call for entries deadline 31.05.2022 4pm. Winners announced 29.09.2022.
Sam retweeted
ignore all that marketing BS about a completely different post covid world. as usual marketers overstate change. we are reverting back to existing cultural and consumption trends. column for marketing week: marketingweek.com/ritson-new…
Sam retweeted
If you're ready to #StartMakingSense of diversity and inclusion for your agency, tune in to our free CEO panel discussion on 3 March to hear how others are faring, feat.: @flamingolondon @GfK @HallandPartners @IpsosMORI @iview_studios and @Kantar. mrs.org.uk/event/other-event…
