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We've been working behind the scenes with our client, the #CWA of NSW, as the Country Women’s Association prepares to take centre stage in the ABC’s new series, #RecipeoftheYear.
Recipe of the Year premieres this Sunday 11 October at 7.30pm on ABC TV and ABC iview.
At a time when the news cycle can feel dominated by pessimism, Robbie Sefton’s latest column looks at the people, programs and ideas giving us reason for optimism about rural and regional Australia.
Read more: seftons.com.au/highlighting-…
Agritourism isn’t all upside. It brings income & opportunity, but also pressure on communities, infrastructure and trust.
Getting the balance right is everything.
Latest from Robbie Sefton AM: seftons.com.au/mixing-agricu…
Seftons retweeted
The ABC has announced production is underway on 'Recipe of the Year', a new cooking competition series hosted by Adam Liaw and Pia Miranda.
hubs.li/Q04dhC6g0
ABC 🤝 CWA
A very Aussie combo & one we couldn’t be more excited to be working on.
Recipe of the Year is a new cooking comp series that will celebrate the dishes, stories and traditions that help define Australia, supported by the Country Women’s Association.
From fuel to fertiliser to food, the current crisis is exposing just how vulnerable Australia is to forces beyond our control.
It’s time to stop reacting and start preparing by building a more self-sufficient, resilient Australia.
Read the full piece:
seftons.com.au/current-inter…
Jayne Goldring leads Seftons with a simple philosophy: good advisory work starts with listening.
In this conversation she shares her perspective on leadership, trust and the opportunities ahead for regional Australia.
#ABARESOutlook this week forecast $101.4b in farm production for FY26, hitting the sector’s $100b ambition 4 years early.
Strong result, but the broader conversation also touched on climate risk, labour shortages & trade uncertainty.
Grain growers in Miling, join us Monday 23 Feb, 4–7pm at Miling Recreation Centre for the GRDC National Grower Network Summer Forum. Have your say on local RD&E priorities and issues shaping your farm.
Free event. Register grdc.com.au/events
#GRDC #NationalGrowerNetworkGrain
Seftons retweeted
Grain growers in Miling, join us Monday 23 Feb, 4–7pm at Miling Recreation Centre for the GRDC National Grower Network Summer Forum. Have your say on local RD&E priorities and issues shaping your farm.
Free event. Register grdc.com.au/events
#GRDC #NationalGrowerNetworkGrain
2025 taught us this: complexity is accelerating faster than understanding.
AI, climate volatility and trade decisions collided, often landing hardest at the regional level.
Some reflections as we head deeper into 2026:
seftons.com.au/ai-climate-an…
2025 taught us this: complexity is accelerating faster than understanding.
AI, climate volatility and trade decisions collided, often landing hardest at the regional level.
Some reflections as we head deeper into 2026:
seftons.com.au/ai-climate-an…
Today is National Agriculture Day and this year’s theme asks us to Stand With The Land. Ag sits at the heart of regional Australia, supported by the services that keep communities strong.
We’ve written about what that looks like in practice.
seftons.com.au/stand-with-th…
#AgDayAU
Groundbreaking R&D is only half the story.
Innovation drives growth, but only when it’s adopted.
As Robbie Sefton AM writes, barriers like cost, connectivity and confidence still hold producers back: seftons.com.au/adoption-of-i…
The headlines on regional crime are confronting. But more police alone won’t fix it.
Robbie Sefton argues for long-term, community-led strategies - support services, jobs, youth programs - that actually work.
🔗 seftons.com.au/long-term-str…
The 50th FarmFest was one for the books.
From the Brahman Feature Show making it to national brekkie TV, to Shane Webcke drawing 15,000 visitors to our Farmers' Finance activation, we are proud to have helped tell the story of the event’s past, present and future.
With a new government comes a fresh chance to get it right for the bush.
In today’s @australian, Robbie Sefton AM shares her thoughts on what the incoming government must do if it’s serious about governing for all Australians - not just those in cities theaustralian.com.au/comment…
Congratulations to Carol Mudford of sHedway, a powerful advocate for mental wellbeing in the bush.
Shout out to the two exceptional finalists - Dimity of @groeventsgroup_ and Katelyn of Wall's Honey Co.
Thrilled to introduce our seventh and final State Winner for the 2025 #RuralWomensAward! 🐑👩⚕️🧠💭 Carol Mudford, a registered nurse, shearer, wool handler and founder of #sHedway, was presented with the NSW/ACT Award last night. More 👉 bit.ly/42VpXGl
Thanks to Platinum Sponsor @Westpac, Carol will receive a $15,000 grant to support her work in suicide prevention and mental health awareness in the Australian shearing industry. A big congratulations also to finalists Dimity Smith (@GroRural) and Katelyn Wall (Wall's Honey Co)! 👏
ALT People seated at a dinner event, enjoying a conversation and clapping as Carol Mudford (Winner is announced, with floral centerpieces on tables in a dimly lit room.
ALT Carol Mudford, Winner and The Hon. Jodie Harrison MP (NSW Minister for Women) shaking hands and exchanging an award at the AgriFutures Rural Women's Award ceremony.
ALT Katelyn Wall (Finalist), Carol Mudford (Winner), and Dimity Smith (Finalist) celebrating with their awards at the NSW Rural Women's Award event, standing in front of a banner with logos.
ALT L-R The Hon. Jodie Harrison MP (NSW Minister for Women), Katelyn Wall (Finalist), Carol Mudford (Winner), Dimity Smith (Finalist) and Andy Kidd (Westpac).