@Semcasting

Semcasting provides #marketers with #Data and #AudienceTargeting solutions that reach nearly 100% of online home, education, and business users.

 North Andover, MA
semcasting.com/?utm_source=Twitter&utm_campaign=Bio
Joined August 2009
  • Tweets1.7K
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  • Followers989
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Newsletter - Match Rate, Issue #4 semcstg.com/47CZBvJ

Newsletter - Match Rate, Issue #4

Explore the complexities of identity resolution and measurement discrepancies in ad tech, highlighting the need for better vendor transparency and accuracy.

blog.semcasting.com
2
Open Enrollment's Hidden Targeting Problem: Reaching the Right Households Before the Window Closes semcstg.com/3VW3fOL

Open Enrollment's Hidden Targeting Problem: Reaching the Right Households Before the Window Closes

Discover how deterministic identity resolution can optimize Open Enrollment targeting, ensuring you reach eligible households on day one of the enrollment window.

blog.semcasting.com
Newsletter - Match Rate, Issue #3 semcstg.com/4hPEsTy

Newsletter - Match Rate, Issue #3

Explore the complexities of identity resolution and measurement discrepancies in ad tech, highlighting the need for better vendor transparency and accuracy.

blog.semcasting.com
1
Newsletter - Match Rate, Issue #2 semcstg.com/4yB3XiG

Newsletter - Match Rate, Issue #2

Explore the latest updates on identity resolution, data privacy laws, and how Apple's Safari changes affect ad serving and audience targeting strategies.

blog.semcasting.com
3
Newsletter - Match Rate, Issue #1 semcstg.com/4z8hj5X

Newsletter - Match Rate, Issue #1

Explore the impact of Apple's Safari block on The Trade Desk and learn the importance of deterministic identity resolution in digital marketing strategies.

blog.semcasting.com
39
What AdTech Refuses to Accept about the IP Address semcstg.com/47RHy4M
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Measurement Can Be Simple: Clarity Drives Success in Retail Media semcstg.com/42O9Nzk

Measurement Can Be Simple: Clarity Drives Success in Retail Media

Simplify your retail media measurement with Semcasting's transparent, accurate, and real-time tools, driving true business results and eliminating confusion.

blog.semcasting.com
21
CTV Advertising: Who's Winning Here? semcstg.com/4oF1rnb
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My Vacation Was Great, Except for the Ad That Wouldn’t Quit semcstg.com/4f03eP6

My Vacation Was Great, Except for the Ad That Wouldn’t Quit

Repeated ads during our vacation. Discover how Semcasting's Identity ToolBox can prevent ad fatigue and optimize your ad spend for better audience targeting.

blog.semcasting.com
5
Scaling Creator Campaigns: How Identity Resolution Unlocks Full-Funnel Impact semcstg.com/3Hw3Bo5

Scaling Creator Campaigns: How Identity Resolution Unlocks Full-Funnel Impact

Uncover how identity resolution transforms influencer marketing, linking engagements to measurable business outcomes with Semcasting’s SpotLight solution.

blog.semcasting.com
4
Tired of last-click attribution and delayed reports? 📉 It’s time to fix your measurement strategy. 📘 Download Beyond the Report to see how top marketers track ROI across platforms in real time. 👉 semcstg.com/3RmY4lh

ebook-beyond-the-report-measurement

Master your campaign performance with insights on attribution, KPI alignment & real-time data analysis. Download eBook to optimize your marketing strategy.

semcasting.com
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