Sweet Capital is an early stage fund backing the worlds most ambitious founders • We only invest our own capital • Prev. @King_Games (acq. $ATVI; $MSFT)

London / Stockholm / SF
Joined September 2015
Meet our cofounder, Riccardo 🚀
Meet Riccardo Zacconi, Co-Founder and Former CEO of King.
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Huge congrats to the whole launch team at @SciTechgovuk @UKSovereignAI and Chair @Jameswise of @balderton VC. Stay tuned for more updates soon 👀
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Huge week for UK tech🇬🇧🚀Excited for the launch of the UK's first £500M (and counting) Sovereign AI Fund @UKSovereignAI, investing into the best of British ambition. The UK has long been home to great scientific discoveries and today is no different.
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A frank analysis of @NATO's 🇬🇧🇺🇸🇪🇺 industrial base and whether it's ready to scale for European defence sovereignty, due to outdated procurement practices, sluggish governance and poor decisions - 'Building @NATO's next Arsenal' with @hommels, @velvetatom @DAlperovitch
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Great to have been back in DC last week for the 2026 @HillValleyForum Congrats to @CGarrett_15, @zebulgar and @UnderSecE @jacobhelberg on a stacked few days bringing together influential voices in tech, policy +finance to strengthen the US+its allies' innovation ecosystem🇺🇸🇬🇧🇪🇺
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The loudest story about AI is a lonely one. One person with an army of chatbots. Other humans are friction. That gets the future wrong. The best things aren’t built alone. In a moment of change, we want to remind the world (and ourselves) what Notion stands for: — Think Together
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Care is one of the hardest challenges families face — and for 70%+ of caregivers juggling it with work, support matters. We're partnering with @FINEOS to build a benefits ecosystem that shows up in life’s hardest moments — and delivers. Read more here: wellthy.com/blog/2025-04-16-…
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Jumped on @tbpn to break down this week's landmark 🇬🇧🇺🇸 tech deal between @10DowningStreet @WhiteHouse resulting in $200B from cos incl. @nvidia @Google @Microsoft @blackstone @OpenAI +more across AI, quantum, nuclear energy +more plus a bit of tennis and geopolitics 🚀
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This week’s @whitehouse US State Visit to the UK marked a new milestone in 🇬🇧🇺🇸 partnership w/$340B set to flow both sides of the Atlantic in: -trade and investment -defence and security -tech + innovation ($150B deals announced this week); Here's what you need to know👇
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Morning. On today’s show: – xAI’s Colossus 2 buildout – @pippalamb (Sweet Capital) – @aphysicist (Atomic Industries) – @m0ldilocks (MoldCo) – @WillHurd (CHAOS Industries) – @SpamRoss (Numeral) See you all on the stream.
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ALLIED DYNAMISM: the US, allies, trusted capital 🇺🇸🇬🇧🇪🇺🚀 📽️ Jumped on @tbpn to talk NATO 5% GDP defence targets and why I'm bullish on sectors adjacent to the US defence AND its allies: - 5% GDP spending target to hit by 2035 - US commitment to NATO reaffirmed +Article 5 🧵:
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Thank you for the great event, @pippalamb. And of course @bryan_johnson, who’s been a major influence on my shift to a healthier lifestyle for over a year now. 🙏
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What's the future of being human? 🧬 Had fun bringing together some of the UK + European founder community to meet @bryan_johnson during London Tech Week 🇺🇸🇬🇧 - how will AI impact what it means to be human? - would you trust an algorithm to decide how you live your life? +more
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“Generative AI is going to be awesome—but only if we make it safe.” At Deep Media, we know this is a shared responsibility: governments, platforms, GenAI companies, journalists, and yes—detectors. We're proud to be building solutions that help people know what’s real and what’s fake.
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We asked @pippalamb from @sweet_capital to break down the US-UK trade deal. "The reaction has been very positive broadly. Markets reacted well to it." "It hit some key points around steel and autos, which both sides potentially see as a blueprint for how the US engages with other trade partners." "I would like to see things move into US-UK tech partnerships. We should really push the needle on AI, defense, robotics etc."
🇺🇸🇬🇧 The US and UK just announced a historic bilateral trade deal, unveiled on the 80th anniversary of the Allies’ WW2 victory. Huge congrats to @WhiteHouse @Keir_Starmer @FCDOGovUK @10DowningStreet on this landmark trade + national security deal. Here’s what you need to know:
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official 🇬🇧@tbpn corespondent LFG! 🚀 was great to join @johncoogan and @jordihays to break down: - US/UK trade partnership + China announcement today - why I think this needs to follow with a broader US/UK tech partnership - what UK/Europe builders need to learn from 🇺🇸
"If you look at Europe, there's traditionally been an issue of getting scaled capital to the pre-IPO companies." - @pippalamb (partner at @sweet_capital) "There are a lot of seed stage VCs and US counterparts. The UK has also continued to welcome firms like @a16z and @sequoia, but it raises questions as to why the UK doesn't have more homegrown funds at later stage."
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Morning. Here are our guest call-ins today: - @cremieuxrecueil (Crémieux) - @eoghan (Intercom) - @pippalamb (Sweet Capital) - @davidtisch (BoxGroup) - @tjparker (Matrix) - @t_lorriman (RA Capital) - @DreifussJack (Impatient VC) - @GabeStengel (Rogo) See you on the stream.
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"If you look at Europe, there's traditionally been an issue of getting scaled capital to the pre-IPO companies." - @pippalamb (partner at @sweet_capital) "There are a lot of seed stage VCs and US counterparts. The UK has also continued to welcome firms like @a16z and @sequoia, but it raises questions as to why the UK doesn't have more homegrown funds at later stage."
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Heading to DC for a week of meetings, hmu if you’re in town 🇺🇸🇬🇧
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1/ there is a movement building in Europe for hard tech ambition and not capitulating to lazy bottlecap memes. I'd like to shout out a few of the people I see leading the charge:
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