Study in the Journal of Marketing: "Brands should consider leveraging nano-influencers for more effective marketing campaigns. This approach not only promises higher ROI but also fosters a more authentic connection with audiences." ama.org/2024/02/20/influence…

How you incentivize marketing and comms drives results swordandthescript.com/2026/1…

B2B Buying Decisions Are Moving Where Ad Tech Can’t See adexchanger.com/data-driven-…

Why winning AI search isn't enough to win B2B buyers; "Your website still needs to turn that visibility into understanding, trust, and action." martech.org/why-winning-ai-s…

Fishbowl? Looks like there are two of them. pewresearch.org/internet/202…

Good take on case studies: "Too many similar success stories lead to content waste." forrester.com/blogs/when-cas…

"Just because someone organized a parade doesn’t mean you have to be in it." seths.blog/2026/10/the-relen…

Cloaked reports that 89% of respondents withhold their real phone number or email in at least one everyday situation. contentgrip.com/cloaked-cont…

What might David Ogilvy have said to Sam Altman about this? "Read my book." stackedmarketer.com/p/stacke…

Good content = good results. Hard to spot it, but you know when you see it. marketingprofs.com/charts/20… via @ayaznanji & @marketingprofs